Acquisition Marketing Intern
DraftKings is a technology company that creates the most exciting digital sports competitions on the planet. Focused on the rapidly growing Daily Fantasy Sports (DFS) space, DraftKings offers players the opportunity to compete through web and mobile channels in 1-day or 1-week fantasy sports contests for prizes and once-in-a-lifetime experiences. Founded in 2012, we are headquartered in Boston, with additional offices in New York City and London. This is a unique opportunity to work at a company experiencing explosive growth while inventing an industry. We bring the most incredible experiences and the industry's biggest contests to our players. We are looking for exceptional talent to play for our team! Apply today and be a part of our success story.
As an Acquisition Marketing Intern, you will support the management of multiple marketing channels with a focus on acquiring new customers. A successful candidate will be a self-motivated and organized individual with high attention to detail who is able to make quick but well informed decisions and back them up with data driven results.
Responsibilities
- As a Marketing Intern for the Acquisition Marketing team, you will assist in the development and execution of strategy and media plans to reach targets KPIs
- Work with the Acquisition Marketing team to:
- Develop and present media plans and rationale to internal team for approval and make adjustments as necessary
- Assist in the execution of marketing campaigns
- Conduct market research to find answers about consumer behaviors, habits and trends
- Research, analyze and maintain record of trends, innovations, and changes that affect media planning and buying
- Complete a summer long project to inform the team of an area of interest that is relevant/may inform future strategy
Qualifications
- Currently pursuing a Bachelor’s Degree
- Willingness to multitask; maintain role flexibility
- Autonomous worker with strong desire to produce high quality work
- Strong organizational, analytical, verbal, written and interpersonal skills