The Web Experience Manager will optimize the company's WordPress website, improve SEO and UX, drive lead conversions, and provide analytical insights to enhance web performance.
Who Are We:
We are COMPLY.
For compliance people.
COMPLY is the leading global provider of comprehensive regulatory compliance software and solutions for the financial services sector. Our OneCOMPLY™ platform provides an all-in-one approach to address firm and employee compliance requirements through a configurable and scalable software-as-a-service (SaaS) platform coupled with expert consulting services.
COMPLY serves thousands of financial services clients including Broker Dealers, Investment Banks, Private Funds, RIAs, and Wealth Managers who rely on COMPLY to power their compliance programs.
To learn more about COMPLY, visit COMPLY.com
We’re seeking a strategic and hands-on Web Experience Manager to own and optimize our website experience end-to-end. Reporting to the Director of Digital Marketing & Website, this role is critical in driving organic traffic, increasing engagement and conversions, and ensuring our web presence aligns with the needs of today’s regulated financial services firms.
You’ll lead efforts across SEO (including AI-powered search), UX design, website creative, analytics, CRO, and performance reporting—translating data into actionable insights and continually improving how users engage with the COMPLY brand online.
Key Responsibilities:
- Website Experience & Strategy:
- Lead the day-to-day management, maintenance, and optimization of COMPLY’s WordPress website
- Partner with internal and external stakeholders to improve UX and visual design, ensuring a seamless and modern user experience
- Own website A/B testing and personalization initiatives to improve engagement and conversions (demo requests, downloads, Qualified engagement, etc.)
- SEO & Generative Engine Optimization (GEO):
- Own and evolve the SEO strategy using tools like SEMrush and Google Search Console
- Implement best practices across on-page SEO, structured data, and internal linking
- Partner with the content team to optimize site content for AI-driven search engines and generative platforms (GEO)
- CRO & Lead Conversion:
- Use tools like Qualified, HubSpot, and Salesforce to track conversion behavior and identify improvement opportunities
- Run and report on A/B tests for site structure, CTAs, forms, and landing pages
- Collaborate with sales and demand gen teams to align site experience with funnel goals
- Analytics & Reporting:
- Create dashboards and regular performance reports using GA4, Looker Studio, and HubSpot
- Track and analyze KPIs like traffic, bounce rate, conversion rate, demo requests, time on page, and more
- Use data to recommend and implement ongoing optimizations
Requirements:
- Must-Have Skills & Experience:
- 4–6 years of experience in a web-focused marketing role
- Hands-on expertise with WordPress, HubSpot, GA4, Google Search Console, Looker Studio, Salesforce, and SEMrush
- Strong understanding of SEO, technical SEO, and evolving best practices for AI search (e.g., GEO)
- Demonstrated ability to manage website projects and implement UX/UI improvements
- Experience with conversion rate optimization and tools like Qualified or similar
- Bonus Experience:
- Familiarity with tools like 6Sense, HockeyStack, Hotjar, or Crazy Egg
- Experience optimizing for B2B SaaS or compliance/regtech brands
- Basic knowledge of HTML/CSS, WordPress plugins, and third-party integrations
Who You Are:
- Analytical and data-driven with a creative edge
- Curious about AI and the future of search and digital experience
- Collaborative, cross-functional, and comfortable managing multiple stakeholders
- Highly organized with strong project management skills
- Always seeking ways to improve, optimize, and elevate the digital experience
COMPLY is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, disability, sex, sexual orientation, gender identity, or national origin. Nothing in this job posting should be construed as an offer or guarantee of employment.
The company offers a wide range of perks including:
- Comprehensive medical, dental and vision insurance at little to no cost starting on day one
- 401k with a company match
- Supplemental benefits at a discounted rate including home, auto and pet insurance
- Unlimited PTO
- Professional Development reimbursements
- Remote opportunities available for most positions
- Time to get together in person for company happy hours, team offsites and more
Applicants must be authorized to work for any employer in the United States. Currently, we are unable to sponsor or take over sponsorship of an employment Visa at this time.
COMPLY is aware of scammers posing as COMPLY employees and extending job offers via direct messaging, texts and social media platforms. These are fraudulent and should be treated as such. To learn more about this, please review our Statement of Fraudulent Job Offers.
Top Skills
CSS
Ga4
Google Search Console
HTML
Hubspot
Looker Studio
Qualified
Salesforce
Semrush
Wordpress
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