VP of Product

Customer data is the fuel that drives all modern businesses. From product analytics, to marketing, to support, to advertising, advanced data analysis in the warehouse, and even sales – customer data is the raw material for each function at a modern business.
For highly regulated businesses in healthcare, it’s always been a challenge to harness that customer data and get it to the marketing and analytics tools that require it while following patient privacy laws….until now.

Something as simple as running ads to get more users is simple for an e-commerce of software company to do. But common web analytics and advertising tools collect sensitive user identifiers and healthcare information automatically. Those same tools are not HIPAA compliant.

We provide a layer of data governance to make current web analytics tools HIPAA-compliant. For analytics, our customers can continue getting the insights they need to improve the patient experience. For marketing, Freshpaint safeguards health information while helping our customers promote access to care through popular advertising platforms like Facebook, Google, and others.

In short, we help healthcare marketers promote access to care and safeguard patient privacy at the same time. This is an important, complex problem in a massive market (healthcare is 20% of the US GDP).
Our customers manage their customer data with:

1. Privacy Platform. We help healthcare providers automate their website’s + app’s HIPAA compliance, and safeguard patient data. This is our core product today

2. Future additional product lines! Our core product provides a platform that we're building marketing applications on top of.

We’re fully remote. If you strongly value in-person work, Freshpaint is likely not the best fit for you. Even though we don’t care where you’re located, we only hire within the US. Many of our team is concentrated in various metro areas like SF or NYC. To balance out our remote-ness, we gather the team 2x times per year for offsites. We’re backed by leading investors including Y-Combinator, Intel Capital, and angel investors like the Head of Data from Slack, Head of Data at LinkedIn, and more.

Freshpaint was founded by web analytics veterans who realized how hard it was for highly regulated companies to collect and use customer data in a compliant way. We started as part of Y Combinator’s S19 cohort and have been focused on enabling healthcare companies collect, safeguard, and activate patient data since.

In 2022 the government issued updated guidance around HIPAA, basically making our software a requirement to use for healthcare companies. As a result, we're one of the fastest growing software companies on earth right now.
Our team has deep analytics and growth experience, with all of us coming from high-growth companies like Heap, Pendo, Iterable, Quantum Metric, and Retool. If you value lots of freedom and ownership in your work, interfacing with customers, and working on a product with high customer impact, then Freshpaint is your home.

Freshpaint is looking for our first full time product leader to iterate and execute on our product vision.

• Work with executive leadership to develop Freshpaint's product strategy and roadmap

• Hire, develop, and lead the product team that helps us execute on Freshpaint's product strategy

• Build an agile development process that drives roadmap execution through shipping and iterating quickly

• Work closely with customer facing teams to develop a customer-centric culture and ability to translate insights into product

• Work cross-functionally to identify and develop new features and products that retain customers, unlock expansion opportunities, increase new business velocity, and expand our TAM

• Partner with engineering leadership to turn two functions (product and engineering) into one team that executes at a high level

• 10 years product management experience with 3-5 years leading product teams of 10 or more

• Proven success in early-stage B2B SaaS startups (Series A to Series B)

• Track record of delivering enterprise platform features like analytics, reporting, and third-party integrations

• Ability to understand customer problems, pain, and workflows – translating those insights into product strategy and roadmap

• Data-driven – uses and demands both quant and qual to guide decisions

• Strength in working with executive leadership to develop and execute on the company product strategy

• Success in shipping products from 0 to 1 and iterating based on customer feedback

• Strong communicator with execs, engineers, customers, and investors

• Hands-on approach – no ivory tower product strategy mindset

• Company first mindset - puts the company goals and objectives ahead of the individual

We take care of our team—here’s a peek at what you get when you join:

• Competitive pay + generous equity (10-year exercise window)

• Fully remote (U.S. only) with a $150/month coworking stipend

• Half-day Fridays, every Friday

• Unlimited PTO—with a required 2-week minimum

• Top-tier health, dental & vision (100% covered for you, 80% for dependents)

• 2 “Treat Yourself” days a year—$100 and a day off, just because

• Generous parental leave

• Epic offsites twice a year (past trips: Greece, Jackson Hole, Cabo, wine country + more)

And more—check out our careers page for the full list.