VIE- US oncology Brand Manager

Title:

VIE- US oncology Brand Manager

Company:

Ipsen Pharma (SAS)

 

About Ipsen:

Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation.

 Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company’s success. Join us on our journey towards sustainable growth, creating real impact on patients and society!

For more information, visit us at https://www.ipsen.com/ and follow our latest news on LinkedIn and Instagram.

Job Description:

V.I.E (Volontariat International en Entreprise) is a program run by Business France, a French government agency. It allows young professionals from the European Economic Area to work for a French company outside of France for a limited period. Participants are not Ipsen employees but have a special V.I.E status.

To take part in the program, there are specific eligibility criteria that must be met and will be verified by Business France. Those who do not meet the eligibility criteria cannot be part of this program but can apply to other opportunities within Ipsen.

*********

The US oncology Brand Manager is responsible for supporting the creation and development of effective marketing operations and is fully responsible for delivering assigned initiatives with flawless execution.

This ad is for our Tazverik brand.

Main responsibilities

Core activities

• Support the oncology marketing teams in the creation of brand strategy and tactics in line with the share of growth and opportunities identified in the patient flow

• Lead the implementation of assigned initiatives (optimisation of campaign materials, congress management, affiliates best practice sharing, internal communications, multi-channel) across a broad spectrum of the marketing mix utilising excellent project management skills to achieve project goals.

• Work closely with vendors to conceptualize, develop, and execute promotional materials and programs

• Identify innovative and compliant mechanisms to engage and provide value to key customers and differentiate Ipsen based on key company and brand strengths

• Apply creativity, innovation & out-of-box thinking to enhance the customer experience

• Ensure that the brand marketing spend on assigned projects is on target and spent efficiently.

• Working with global teams to seek input and drive marketing programmes

• Support team track and articulate market performance, trends and developments in order to influence business strategy, identify future risks and opportunities

• Optimize the layout and format of presentations for key internal stakeholders to ensure key messages are clear and resonate

Cross Functional collaboration

• Ensures strong cross functional engagement and collaboration in the development and implementation of programs

• Close cross-functional working with Medical Affairs, Decision Support, HEOR & Market Access and Pricing, multi-channel team

• Proactively seeks cross functional teams engagement and the sharing of best practices across the organization

Qualifications

Education / Certifications: Degree-level education, ideally in life sciences or in business studies

Experience:

• Experience within marketing and/or pharma industry would be preferable but not essential

• Demonstrated ability to lead and manage multiple projects to deliver results against tight deadlines

• Experience working collaboratively with partners, internal and external, including agencies and markets

• Digital/omnichannel marketing experience is an asset

Languages: Fluent English is compulsory (written and verbal)

Ethics and compliance:

• Complies with Company guidelines and country/industry standards on ethics and compliance

• Ensures strong compliance and adherence to all Ipsen SOPs and aligned to the global brand strategy

• Acts as a role model for ethical behaviour

Key Technical Competencies Required:

• Excellent organization, planning, prioritization and project management ability

• Ability to work autonomously and take initiative on day to day tasks

• Able to concentrate on multiple challenges /tasks weekly

• Ability to build strong relationships across cultures, backgrounds and functions

• Strong planning and project management skills

• Strong analytical and data management skills, with ability to make sound commercial decision

• Creative, resilient and agile individual with a can-do attitude that can respond to changing environments and use their initiative to make things happen

• Team player capable of motivating and influencing others

• Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, and Excel)

• Ability to convey complex information succinctly & simply (including verbal, written and in presentations)

We are committed to creating a workplace where everyone feels heard, valued, and supported; where we embrace “The Real Us”. The value we place on different perspectives and experiences drives our commitment to inclusion and equal opportunities. When we include diverse ways of thinking, we make more thoughtful decisions and discover more innovative solutions. Together we strive to better understand the communities we serve. This means we also want to help you perform at your best when applying for a role with us. If you require any adjustments or support during the application process, please let the recruitment team know. This information will be handled with care and will not affect the outcome of your application. Ipsen is an equal opportunity employer that strictly prohibits unlawful discrimination. We recruit, employ, train, compensate, and promote without regard to an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.