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JPMorganChase

Vice President, HNW Channel Strategy

Posted Yesterday
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Hybrid
New York, NY
Senior level
Hybrid
New York, NY
Senior level
The Vice President will lead HNW Card Product strategies, optimize channel strategies, and enhance customer engagement across various marketing channels.
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Job Description
Organization Description
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.
Job Description
We are looking for a dynamic leader to join the High Net Worth (HNW) Card Product team, focusing on driving growth and delivering on the product vision for our HNW customer segment and the J.P. Morgan Reserve card portfolio. This role will be responsible for overseeing our card product channel/ distribution strategies, working in close partnership with cross-functional stakeholders, including Brand, Travel, and Wealth Management teams.
Key Responsibilities

  • Support development of HNW channel strategies, informed by historical channel performance, customer research, competitive insights, and analytics in partnership with Brand, Wealth Management, Travel, and Marketing stakeholders
  • Support development of requirements for enhancements across acquisition and customer marketing digital, email, and banker/field enablement channels
  • Assess and optimize current channel/ distribution strategies to maximize effectiveness and efficiency
  • Collaborate with marketing and communications partners and card acquisition and customer marketing centers of excellence on portfolio campaign planning, deployment, and effectiveness
  • Maintain regulatory, legal and controls requirements and ensure necessary disclosures remain up to date and in compliance


Qualifications:

  • 8+ years of proven acquisition and/or customer marketing, and leadership experience; with a particular focus in credit cards, financial services, and/or HNW-oriented products
  • Proactive, strategic, and results driven with the ability to prioritize and manage multiple complex initiatives and deliverables at the same time
  • Strong understanding of the HNW client profile and relevant client journeys in order to execute relevant banker/ field enablement, digital, and email channel strategies
  • Experience in managing relationships with external agencies, as needed
  • Strategic thinker with a passion for creativity and innovation, while maintaining a focus on detail and execution
  • Excellent written and verbal communication skills across varying seniority levels internally and externally
  • Proven ability to lead and influence large teams of cross-functional internal and external stakeholders and drive business results while demonstrating strong collaboration, relationship and project management skills
  • BA degree or equivalent required, MBA preferred


About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.

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