Strategic Sales Director

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Job Title: NorAm Strategic Sales Director

Location: Remote - North America (US or Canada)

About the role:

As the NorAm Strategic Sales Director for Assurance Services, you will lead the development and execution of high-impact sales strategies for enterprise clients and strategic accounts across the United States and Canada. Your efforts will drive revenue growth, expand market share, and build long-term partnerships with clients while positioning BSI as a trusted advisor.

This leadership role is integral in overseeing sales operations, resource allocation, and go-to-market strategies while focused on driving client acquisition, business development, and customer relationship management.

In your day to day, you will be responsible for:

• Driving sales and revenue growth by securing high-value contracts and expanding relationships with enterprise clients.

• Develop and implement region-specific sales strategies to address market dynamics and capitalize on new opportunities.

• Build and lead a high-performing, diverse sales team, fostering a culture of collaboration, accountability, and innovation.

• Cultivate trusted relationships with clients and stakeholders while effectively representing BSI at meetings and events.

• Lead GTM strategies and partner with cross-functional teams to ensure seamless execution of campaigns and client outcomes.

• Set and monitor clear performance metrics to ensure the sales team meets and exceeds targets.

• Identify emerging market trends and implement innovative solutions to drive sustainable growth.

To be successful in the role, you will have:

• 10+ years of sales experience, with at least 5+ years in a leadership role.

• Experienced in managing strategic accounts and regional sales operations.

• Proven track record of achieving sales targets and growing major accounts through consultative sales and long-term client relationships.

• Expertise in developing and executing successful go-to-market strategies and optimizing resource allocation.

• Exceptional leadership skills with experience in coaching, mentoring, and driving team performance.

• Strong communication, negotiation and relationship-building skills

• The ability to engage effectively across all organizational levels.

• Proficiency in CRM systems (e.g., Salesforce) and Microsoft Office for data analysis and decision-making.

• Knowledge of North American market dynamics, industry trends, and competitive landscapes.

• Bilingual in French is desirable but not essential.

Why BSI?

At BSI, we believe the world deserves excellence — and we’re committed to helping organizations achieve it. Join us, and you’ll be part of a global leader with over 100 years of experience in developing and certifying standards for businesses worldwide. We offer a competitive total rewards package, flexible working hours, and a supportive environment where your professional growth is our priority. You’ll have the opportunity to shape the future of our Americas Assurance division and make a lasting impact across multiple industries.

Our Benefits:

BSI offers a competitive total reward package, an independent and varied job in an international environment, flexible working hours, ongoing training and development.

​Salary Range:

The salary for this position can range from $121,500.00 - $162,000.00 USD or $119,250 - $159,000 CAD annually, depending on experience, location, and internal compensation factors.

Do you believe the world deserves excellence?
If you are passionate about marketing, sales enablement, and leading high-performing teams, then BSI is the place for you. We are committed to delivering solutions that enhance sustainability, build trust, and create resilience in the industries we serve.

Diversity & Inclusion:
BSI is an Equal Opportunity Employer. We strive to create a workforce that reflects the diverse communities we serve. We’re committed to fostering an inclusive environment where all employees can thrive and reach their full potential.

Accommodations:
If you require any reasonable accommodations during the recruitment process, please let your Talent Acquisition Partner know. We’re here to support you every step of the way.

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