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Strategic Content Marketing Manager

Posted 38 Minutes Ago
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Hybrid
Plano, TX
Senior level
Hybrid
Plano, TX
Senior level
Develops B2B technology content strategy and editorial programs, translating enterprise messaging into thought leadership, customer stories, and reusable narratives. Builds and operates a Content Center of Excellence with standards, templates, workflows, and measurement practices. Collaborates with sales, communications, customer advocacy, agencies, and subject-matter experts to scale high-quality content across the organization.
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Ericsson Enterprise Wireless Solutions Inc. does not sponsor U.S work authorizations for this job position including U.S. immigration filings for initial and/or change of employer paperwork for H-1's, H-1B1's, E-3's, O-1's, and TN's. Ericsson also does not hire F-1's working on CPT or EAD for this position.
Note: This role is a hybrid position with the expectation to work onsite (3) three days a week in the Ericsson office located in Plano, TX8 (preferred) or Boise, ID. Relocation is not offered for this position.
About this opportunity
Ericsson Enterprise Wireless Solutions (EWS) is seeking a Strategic Content Marketing Manager to strengthen our content strategy and editorial capabilities, enabling a more connected and consistent approach to how we tell our story in the market. Reporting to the Strategic Content Marketing Director, this role translates enterprise messaging, portfolio strategy, and customer proof into compelling market-facing narratives. It also helps establish and operate the Content Center of Excellence (CoE) - a shared resource providing narratives, editorial standards, and tools to help teams across EWS create stronger, more consistent content. This is a hands-on position based in the USA for a skilled content strategist and writer who can shape narratives, collaborate with stakeholders, and build an editorial system that scales across the business.
What you will do
  • Translate EWS messaging into connected, reusable narrative chapters and source content for priority target audiences, business challenges, use cases, and offerings across awareness, consideration, and conversion stages
  • Write and edit high-priority content including thought leadership, market perspectives, and customer stories
  • Collaborate with Customer Advocacy, Sales, and Communications to turn customer experiences into compelling market-facing stories and case studies
  • Build editorial priorities, content plans, standards, templates, and development processes aligned with business goals
  • Establish and operate the CoE - defining its services, intake model, and ways of working to increase content reuse and reduce duplication while retaining functional content ownership across the organization.
  • Leverage internal teams, agencies, and AI-enabled tools to scale execution while maintaining quality and brand standards
  • Establish practical measures for content effectiveness, adoption, and reuse, using data and feedback to continuously improve

Location: Plano, TX (preferred) or Boise, ID. No sponsorship or relocation is offered for this role.
The skills you bring
  • At least 7 years of experience in B2B technology content strategy, editorial, communications, or related fields
  • Exceptional writing and editing skills, with the ability to draw out insights from stakeholders and subject-matter experts and translate complex topics into clear, compelling stories.
  • Experience building editorial programs, content operations, or shared content practices
  • Experience developing thought leadership, customer stories, and messaging frameworks for enterprise technology audiences
  • Strong editorial judgment and ability to distinguish a compelling story from simply more content
  • Strong cross-functional collaboration and stakeholder engagement skills
  • Experience working in global, matrixed organizations and influencing without direct authority
  • Experience managing agency, freelance, or other external content resources
  • Strong business judgment, intellectual curiosity, and a commitment to quality
  • Ability to move comfortably between strategic thinking and hands-on execution
  • AI is becoming core to how we build and deliver at Ericsson. We're seeking talent who are ready to learn, adapt, and develop the skills needed to thrive in an AI-enabled future.

Why join Ericsson?
At Ericsson, you'll have an outstanding opportunity. The chance to use your skills and imagination to push the boundaries of what's possible. To build solutions never seen before to some of the world's toughest problems. You'll be challenged, but you won't be alone. You'll be joining a team of diverse innovators, all driven to go beyond the status quo to craft what comes next.
What happens once you apply?
Click Here to find all you need to know about what our typical hiring process looks like.
Ericsson uses a merit-based hiring approach that values people with different experiences, perspectives and skillsets. We truly believe this approach drives innovation, which is essential for our future growth. We encourage people from all backgrounds to apply and realize their full potential as part of our Ericsson team. Ericsson is proud to be an Equal Opportunity employer, learn more.
If you need assistance or to request an accommodation due to a disability, please contact Ericsson at [email protected].
DISCLAIMER: The above statements are intended to describe the general nature and level of work being performed by employees in this position. They are not an exhaustive list of all responsibilities, duties and skills required for this position, and you may be required to perform additional job tasks as assigned.
Primary country and city: United States (US) || Hybrid: Plano, Texas (preferred) or Boise, Idaho
Job details: Strategic Marketing
Compensation and Benefits at Ericsson
At Ericsson, we know that our people are the key to our success. We offer a competitive package to help with your individual needs and goals.
Your Pay
The salary range for this position is dependent on various factors including, but not limited to, location, and the candidate's combination of job-related knowledge, qualifications, skills, education, training, and experience.
Short-Term Variable Compensation Plan: Your pay also includes the opportunity for an annual bonus. Actual bonus payouts are based on performance of the business against the unit's objectives, individual performance, and the individual bonus target. Certain eligibility and pro-ration rules apply.
Your Health
Ericsson Enterprise Wireless Solutions offers excellent, competitive employee benefits, such as: subsidized, nationwide PPO medical benefit options including a low-deductible Point of Service Plan and a qualifying High Deductible Health Plan (HDHP), with a generous company-provided HSA contribution. For California employees, we offer a subsidized HMO option through Kaiser. Ericsson Enterprise Wireless Solutions also offers subsidized dental and vision coverage.
Your Financial Security
We invest in both your short and long-term financial wellbeing. Our 401(k) plan has a 4% company match and immediate vesting. Employees will also receive company-paid employee basic life and AD&D insurance and company-paid disability benefits.
Your Time
Your work-life balance is important to us. New employees are provided a minimum of 15 days of accrued vacation, up to 3 personal days per year, 11 annual holidays, 8 hours of volunteer time, and 80 hours of sick time annually. Please note paid time off is pro-rated based on the employee's start date. Furthermore, Ericsson provides up to 16 weeks of paid maternity leave and 6 weeks of parental or adoption leave at 100% of pay.
Additional Benefits
Ericsson Enterprise Wireless Solutions offers other company-paid benefits such as a comprehensive Employee Assistance Program, mobile therapy, and volunteer paid time off.
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