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Netlify

Staff Brand Designer

Posted 3 Days Ago
Remote
Hiring Remotely in USA
170K-229K
Senior level
Remote
Hiring Remotely in USA
170K-229K
Senior level
Lead the visual identity and brand experience at Netlify, collaborating across teams to create cohesive marketing and product materials while ensuring accessibility and quality in design.
The summary above was generated by AI

About the Team:

At Netlify, our mission is to empower developers to move faster with solutions that are intuitive, powerful, and a joy to use. We’re looking for a Staff Brand Designer, based in Canada, to lead our visual identity and elevate our brand experience across every touchpoint from marketing campaigns and product launches to event branding and community initiatives.

In this role, you’ll partner closely with the Senior Manager of Design & Research to evolve Netlify’s visual language and brand storytelling. You’ll also collaborate with teams across Product Marketing, Developer Education, and the broader Design org to bring the brand to life through thoughtful execution and enablement.

You’ll join a team of sharp, motivated, and genuinely kind people. We value builders who roll up their sleeves and go big. If you're passionate about visual storytelling, love cross-functional collaboration, and are excited to shape a growing brand, we’d love to hear from you.

What You’ll Do: 

  • Collaborate cross-functionally with designers, developers, and stakeholders to define and evolve a visual language and compelling story that bridges brand and product
  • Design and produce a wide range of brand and marketing assets–including websites, landing pages, social media content, digital ads, presentation decks, eBooks, newsletters, swag, and remote and in-person event materials
  • Ensure a cohesive, clear, accessible, and effective user experience across Netlify’s web properties, aligned with business and brand goals
  • Own and evolve our design system, visual strategy, and processes championing accessibility, quality, and scalable design practices through documentation, best practices, and shared systems
  • Actively give and receive design feedback, fostering a culture of collaboration, quality, and growth
  • Be a visible advocate for design and brand, representing our values both internally and externally
  • Lead and participate in usability testing efforts in partnership with research and product teams
  • Navigate multiple work streams effectively; prioritizing, timeboxing, and bringing structure to ambiguous or shifting initiatives

What You'll Bring: 

  • Proven experience in brand design within the software industry, backed by a strong portfolio showcasing attention to detail, refined aesthetics, and strategic design thinking
  • Proficiency in visual design, user experience, art direction, and brand positioning, with the ability to navigate and contribute across disciplines
  • Comfortable collaborating with developers, especially in the presentation layer (e.g., HTML, CSS), and experienced using tools like Figma and GitHub
  • Strong communicator with the ability to articulate design rationale, incorporate feedback, and align with cross-functional stakeholders
  • Strategic thinker with a human-centered approach to supporting growth campaigns and conversion-focused initiatives
  • Enthusiasm for evolving and contributing to design systems
  • Hands-on experience with the end-to-end product design process, from problem definition and information architecture to interaction and UI design
  • Commitment to accessibility, design consistency, and a high standard of craft
  • Operates with autonomy, thrives in cross-disciplinary collaboration, and values shared learning with product and engineering partners
  • Growth mindset: curious, adaptable, and eager to explore new technologies, tools, and methods—including AI.
  • Bonus: experience in complementary areas like UX research, motion design, or content design
  • We don’t have formal education requirements at Netlify—whether you’re self-taught or have a traditional background, we encourage you to apply.

This Role is a Great Fit If: 

  • You’ve shaped brand experiences in a tech/saas environment and understand how to translate strategy into thoughtful, cohesive design across touchpoints.
  • You enjoy collaborating across disciplinesworking closely with developers, marketers, and designers to shape and evolve brand experiences.
  • You’re energized by storytelling and love using design to make complex ideas more approachable, engaging, and human.
  • You take a thoughtful, strategic approach to your work, but you’re also comfortable getting into the details and iterating as you go.
  • You find clarity in ambiguity and see it as a space for creativity, not confusion.
  • You care about accessibility, craft, and consistency, and approach design with empathy for both users and teammates
  • You’re curious, open to feedback, and always exploring new ways to grow your skills, whether through new tools, ideas, or technologies like AI.

Our applications will close on Monday, July-7th at 5pm ET

Applying

Not sure you meet 100% of our qualifications? Please apply anyway!

When applying please include: 

A resume or short listing of your job history & skills (link to a LinkedIn profile would be fine). We appreciate a cover letter explaining why you would enjoy working in this role at Netlify to get to know you a bit better, though this is not required and will not impact your application. Our mission is to “build a better web” and that cannot be done without a diversity of skill sets, backgrounds and thoughts. 

Of everything we've ever built at Netlify, we are most proud of our team. Netlify is an Equal Opportunity Employer. We are devoted to building a team of people with diverse backgrounds and lifestyles. Driving equality empowers our team, enables us to innovate, and helps us maintain a more inclusive environment. We don’t discriminate against employees or applicants based on gender identity or expression, sexual orientation, religion, age, race, military/veteran status, citizenship, pregnancy status, or any other differences. If we can do anything to provide a better interview, i.e. accommodate a disability, then please let us know by emailing [email protected]

About Netlify

At Netlify, we’re on a mission to build a better web by making it easier than ever to build, deploy, and scale web applications. By unifying an entire ecosystem of web development tools, content sources, services, and APIs into one simplified workflow, Netlify empowers top brands to ship campaigns faster, reduce risk, and boost productivity and revenue. At the forefront of the composable web movement, with over 4 million web developers and businesses using the platform, with Netlify, you can connect everything and build anything. 

We are a Series D company that has raised over $200M from investors such as Andreessen Horowitz, Kleiner Perkins, EQT, Bessemer, BOND, and Menlo Ventures. As a fully distributed company, we aim to create a company culture where the best idea can come from anywhere and strive to be thoughtful, compassionate, and collaborative in our work. If this sounds like something you’d like to be part of, we’re excited to connect with you!

At Netlify, we are committed to a compensation philosophy that prioritizes fairness and equity, positions our employee compensation competitively in the market, recognizes and rewards performance, and takes a comprehensive approach to our rewards package. We anchor our compensation philosophy on a market-based approach, therefore salary ranges may differ depending on the labor cost in a particular location. The salary provided is in addition to robust benefits and participation in Netlify’s equity plan. Our base compensation for this role is targeted at $170,000 - $229,000 CAD for most Canada-based locations. Candidates in premium markets should consult with their Talent Acquisition partner regarding location-based ranges, as they may be higher or lower than the average range listed. The starting pay will be determined based on multiple factors, including expertise and skills, market demands, experience, internal equity, and applicable geographic location. These compensation packages and ranges are subject to change and may be modified in the future.

Top Skills

CSS
Figma
Git
HTML

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