The Sr. Patient Growth Marketing Manager will strategize and execute multi-channel marketing campaigns to drive patient enrollment and conversion for Curai Health. Responsibilities include rigorous testing, data analysis, and collaboration with teams.
Curai Health is pioneering a new model of primary care, unlocked by AI, to address the biggest challenges in care delivery. By deploying machine learning into clinical workflows, Curai enables its dedicated, specially trained clinicians to deliver primary care to more people at a fraction of the cost. Easy-to-use and convenient, Curai Health partners with insurers to keep patients engaged in their care over time, improving health outcomes and reducing costs.
Our company is remote-first, and we consider candidates across the United States. Our corporate office is located in San Francisco.
Marketing at Curai
We are looking for a Sr. Patient Growth Marketing Manager to join the Marketing team at Curai Health. This role will be responsible for planning, executing, and optimizing multi-channel acquisition strategies to drive enrollment across both enterprise member populations as well as consumer direct strategies. This role sits within the Growth team at Curai and you will be the fourth full-time member of a growing marketing team.
Who You Are
None of these are individually hard requirements, but they describe the type of folks that would be most effective and happy at Curai.
• Understand what a growth-stage startup is and that you will be a key contributor to a small, scrappy team.
• Have worked remotely or have a strong feeling that you’d work well with a remote team spread across multiple time zones.
• Passionate about Curai’s mission and vision to make high-quality, affordable healthcare accessible to all.
What You’ll Do
• Own the strategy and execution of acquisition, enrollment, and conversion marketing programs and campaigns targeting both the members of our enterprise partners and the broader consumer audience. Tactics may include:
-Email + SMS campaigns (in Customer.io)
-Direct Mail
-Paid media, including Display/Native, SEM, and Paid Social
-Landing page optimization/CRO
-SEO
-Referral programs
-Affiliate/Partner Marketing
-Content marketing
• Conduct rigorous MVT and AB testing experiments to evaluate our messaging, offer, audience, and channel performance.
• Collaborate with our Client Success and Implementations teams to enable new and current clients/partners in co-marketing efforts.
• Partner with the Sr. Growth Product Manager for broader experiments and in-funnel optimizations.
• Lead reporting and analysis on patient marketing programs, ensuring alignment with goals and continuous optimization based on data-driven insights. Utilize data to inform and guide marketing programs and spending decisions.
What You’ll Need
• 6+ years of growth marketing experience, ideally marketing healthcare services to patients.
• 4+ years of experience directly managing ad platforms and audience building.
• 4+ Deep experience with email marketing.
• Strong history of CRO + MVT experience and quantitative skills in analyzing marketing data to leverage insights that drive decision-making.
• Experience scaling growth across numerous target markets with multiple product offerings.
• Available for up to 10% travel for team meetings and events
What We Offer
• Culture: Mission-driven talent with great colleagues committed to living our values, collaborating, and driving performance
• Pay: Competitive compensation and stock
• Wellness: Unlimited PTO, flexible working hours and remote working options
• Benefits: Excellent medical, dental, vision, flex spending plans, and paid parental leave
• Financial: 401k plan with employer matching
This position's annual base salary range is between $130,000 and $160,000 annually. Stock grants also play a key part in any offer, and they increase your overall compensation package significantly based on company success. Please note that the base salary range is a guideline, and individual total compensation will vary based on qualifications, skill level, competencies, and work location.
Curai Health is a startup with a small but world-class team from high-tech companies, AI researchers, and practicing physicians to team members from non-traditional career paths and backgrounds. We also have research partnerships with leading universities across the country and access to medical data that facilitates research in this space. We are a highly collaborative, data-driven team focused on delivering our mission with funding from top-tier Silicon Valley investors, including Morningside, General Catalyst, and Khosla Ventures.
At Curai Health, we are highly committed to building a diverse and inclusive environment. In keeping with our beliefs and values, no employee or applicant will face discrimination or harassment based on race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. To promote an equitable and bias-free workplace, we set competitive compensation packages for each position and do not negotiate on our offers. We are looking for mission-driven teammates who embody our core values, and appreciate our transparent approach.
Top Skills
Affiliate Marketing
Content Marketing
Cro
Customer.Io
Direct Mail
Display Advertising
Email Marketing
Mvt
Native Advertising
Paid Social
Referral Programs
Sem
Seo
Sms Marketing
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