Social Media Coordinator

The application window will be open until at least June 6th, 2025. This opportunity will remain online based on business needs which may be before or after the specified date.

Role Description

GFiber is looking for a strategic, creative, and collaborative Social Media Manager to own our presence across platforms including Twitter, Facebook, Instagram, LinkedIn, and more. In this highly cross-functional role, you’ll be responsible for shaping and sharing the GFiber story—spotlighting our work in communities, educating customers, supporting marketing campaigns, and helping us build a distinct, consistent voice.

You’ll partner with teams across the organization—Brand, Marketing, Local Market Leads, and Product—to create compelling content, elevate customer engagement, and report on performance with insights that drive decision-making. If you’re excited by the opportunity to work across 20 unique markets and thrive in fast-paced, high-collaboration environments, this role is for you.

• Own and execute a strategic content calendar in partnership with:

  • Brand and Marketing teams to amplify campaign activity with social-first content.

  • Local Market teams to highlight hyperlocal initiatives, brand ambassadors, and community moments.

  • Product teams to develop educational and support content that empowers our customers.

• Create and publish social content that supports brand building, marketing objectives, and customer engagement.

• Ensure consistency of voice and tone across platforms, tailored appropriately by audience and channel.

• Analyze and report on performance metrics to track success and identify new opportunities using social media monitoring and publishing tools.

• Collaborate with Social Customer Service as needed to respond to customer needs and ensure brand consistency in reactive messaging.

• Proactively monitor trends, mentions, and influencers to identify opportunities for engagement or risks to brand reputation—developing recommendations and responses when needed.

• Bachelor's degree OR equivalent practical experience in copywriting or marketing writing.

• 3 years of experience in social media strategy or content within a brand or marketing program.

• Experience using social media publishing and monitoring tools (e.g., Sprinklr, Hootsuite, Sprout Social).

• Active participant and savvy consumer of major social platforms (Twitter/X, Instagram, Facebook, LinkedIn, TikTok, etc.).

• Content design and creation experience (e.g., video, graphics, GIFs, Canva, Adobe Suite, etc.).

• Experience working with technology or lifestyle brands in a digital or social capacity.

• Experience writing for web or digital environments.

• Understanding of social media best practices, platform-specific nuances, and content trends.

The US base salary range for this full-time position is between $87,200 - $127,600 + bonus + cash award + benefits. As pay varies by location, your recruiter will share more about the specific salary range for your targeted location during the hiring process.