Optimize website content, structure, and meta tags to improve search rankings and organic traffic. Perform keyword research, monitor performance with analytics, collaborate with content teams, and stay current on SEO trends.
Summary:
An SEO Specialist optimizes website content and structure to improve search engine rankings, driving organic traffic and improving visibility.
Responsibilities:
- Perform keyword research and implement SEO strategies.
- Optimize website content and meta tags for SEO.
- Monitor and analyze website performance using tools like Google Analytics.
- Work with content teams to ensure SEO best practices are followed.
- Stay updated on SEO trends and algorithm changes.
Benefits:
- Health, dental, and vision insurance.
- Paid time off (PTO).
- 401(k) with employer match.
- Flexible work schedule.
- Professional development opportunities.
Top Skills
Google Analytics
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Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
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