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The role involves developing and executing SEO and content strategies to drive traffic and improve user experience. Responsibilities include leading content development, conducting keyword and competitive research, monitoring SEO performance, and collaborating with cross-functional teams to ensure best practices are followed.
Top Skills:
Adobe Experience ManagerConfluenceGoogle AnalyticsGoogle Search ConsoleJIRAExcelMicrosoft PowerpointScreaming FrogSemrushSeo ClarityWordpress
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As an Onboarding SEO Strategist, you will lead client SEO onboarding, conduct audits, implement strategies, educate clients, and optimize performance. You'll collaborate with teams to ensure successful website launches while staying current with SEO trends.
Top Skills:
AhrefsGoogle AnalyticsGoogle Search ConsoleScreaming FrogSemrush
Retail • Sports
The SEO Specialist will implement SEO strategies, analyze web metrics, manage SEO projects, and collaborate with cross-functional teams to enhance online visibility and traffic.
Top Skills:
Adobe AnalyticsCoremetricsGoogle AnalyticsSearch Dex VerdandiSeoWebsphere Commerce
Grand Canyon Education (GCE) is an educational service company that provides an array of support services in the post-secondary education sector. Formerly part of Grand Canyon University (GCU), GCE still supports and works closely with GCU. GCE designs and develops educational programs for GCU and other traditional campus institutions, as well as online partner institutions at the undergraduate, graduate and doctoral levels.
We are looking to expand our SEO team with an individual who is driven, hard-working, and passionate. The main goal of our SEO Specialist is to plan, execute, and oversee search engine optimization initiatives on university partners' web properties. We are looking for an SEO Specialist with proficient knowledge of current SEO tools, technologies, and strategies.
What You Will Do
- Grow organic search traffic through SEO best practices and content growth strategies.
- Track, analyze, and report data using Google Analytics, Google Search Console, and SEO industry tools.
- Apply digital marketing principles and techniques that drive search engine visibility and help improve performance.
- Perform client-specific keyword research and competitive analysis.
- Perform technical SEO Audits of client websites.
- Perform A/B testing and conversion rate optimization (CRO) across desktop and mobile sites.
- Work with the development team to ensure SEO best practices are properly implemented.
- Work with content and social media teams to drive SEO in content creation and publishing.
- Stay current on industry changes/developments in search engine optimization.
What You Will Have
- Proficient with Google Analytics, Search Console, and Google My Business.
- Proficiency with WordPress or similar content management system.
- Able to utilize SEO tools such as Screaming Frog, Moz, and SEMrush.
- Familiar with testing platforms such as Google Optimize.
- An understanding of best SEO practices and the use of Google Trends and insights.
- Excellent planning, organizational and successful project management skills.
- An ability to work independently on a project and collaboratively as a team player.
- Ability to work in a fast-paced environment and cope professionally with changing priorities.
Education/Experience
- Bachelor’s degree in marketing, communications, public relations, journalism, or related field
- A minimum of 3 years of professional experience in SEO web marketing.
- Must be able to pass pre-employment background screen.
Bonus Points!
- Have your own website or blog? We’d love to see it.
- Worked in a fast-paced environment? Awesome.
- Created content for specific audience personas? Sweet!
- Bringing some Technical SEO skills like HTML or Javascript? Jackpot!
- Google Analytics certified? Amazing.
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
