Senior Product Owner

Location: Remote 

Role Overview 

We are seeking a Senior Product Owner to lead initiatives that improve the consumer journey, drive acquisition, conversion, and engagement, and deliver measurable business outcomes.

This is a high-impact role that requires a growth mindset, a passion for optimizing customer experiences, and the ability to collaborate closely with teams across Growth Marketing, Financing, Customer Service, Inside Sales, Engineering, and Design.

At Palmetto, Senior Product Owners are full-stack owners — meaning you will perform research to identify product opportunities, write detailed user stories, manage the backlog, ensure clear and timely communication with stakeholders, and evaluate results through data analysis and research.

You’ll work in a fast-paced, entrepreneurial environment where collaboration, autonomy, and a bias for action are key to success.

Key Responsibilities:Strategy & Execution 

• Own and drive the roadmap for consumer journey improvements across acquisition, activation, conversion, engagement, and retention.
• Collaborate with Growth Marketing, Inside Sales, Design, Financing, and Engineering to design experiments, launch initiatives, and iterate based on data.
• Perform product discovery to validate decisions throughout the product lifecycle
• Define and track KPIs such as Customer Acquisition Cost (CAC), conversion rates, user activation, engagement, and LTV.

Product Ownership

• Manage the end-to-end product development lifecycle for your squad.
• Author clear user stories, acceptance criteria, and technical requirements.
• Maintain a groomed and prioritized backlog aligned to strategic priorities.
• Lead sprint ceremonies (standups, planning, retrospectives) in partnership with your Tech Lead.
• Perform user acceptance testing (UAT) to validate and sign-off of deliverables; you own the quality of the Product at the end of the day and must be accountable for what is delivered.
• Build skillset to develop into a product manager by participating in gathering requirements and managing crossfunctional priorities.
• Take responsibility for feature delivery, from story to metrics after launch, ensuring the feature launches on time, and delivers on the expected outcome.

Cross-functional Collaboration

• Build strong, trusted relationships with peers in Design, Engineering, Growth, and Business.
• Advocate for the voice of the customer and champion data-driven decision-making.
• Drive alignment across stakeholders by communicating updates and trade-offs effectively.

Minimum Qualifications 

• 2+ years of product management experience (technology, consumer products, gaming or social apps preferred).
• Proven experience working crossfunctionally on initiatives focused on consumer acquisition, conversion, or engagement.
• Strong understanding of Agile development processes and hands-on experience acting as a Product Owner.
• Ability to break down complex problems, prioritize ruthlessly, and drive focus.
• Exceptional communication and collaboration skills; able to influence without authority.
• Growth mindset with a bias toward action, experimentation, and continuous improvement.
• Comfortable working with product metrics such as CAC, LTV, conversion, activation, and retention.
• Analytical and data-driven mindset, comfortable working with numbers to find insights and drive decisions
• Able to manage multiple projects simultaneously in a fast-paced environment.
• ​​Ability to work autonomously with minimal structure, focusing on achieving measurable outcomes.
• AI First mindset: Proven ability or strong desire to integrate and utilize various AI tools effectively within a product workflow to improve efficiency and outcomes.

Preferred Qualifications 

• Experience working in a fast-paced startup or high-growth environment.
• Self driven initiatives to learn and develop skills in product management and technology development. 
• Familiarity with experimentation frameworks (A/B testing) and product analytics tools (e.g., Amplitude, GA4).
• Basic understanding of front-end and back-end technologies to collaborate effectively with engineers.