The Senior Product Marketing Manager will develop go-to-market strategies, conduct market research, craft product messaging, and collaborate with sales, focusing on data analysis for marketing strategy.
Senior Product Marketing Manager
We are on a mission to revolutionize the cloud infrastructure backup industry for enterprise customers. Led by a team of successful serial entrepreneurs and ex-Amazon senior leaders, we secured $200 million in funding in 2024 from prominent VCs like Sequoia, Lightspeed and Greenoaks, and we’re gearing up for an exciting journey and rapid growth.
We're looking for smart, forward-thinking marketers who bring both creativity and enthusiasm to the table. If you're passionate about crafting marketing content, GTM plans and campaigns that are fun and impactful, we want to hear from you!
This is one of the first roles in our expanding marketing team, and you'll play a pivotal role in shaping our strategy and success
Key Responsibilities:
- Develop and execute go-to-market marketing strategies and collateral to support product and business growth.
- Conduct market research to identify customer needs, competitive landscape, and industry trends.
- Craft compelling product messaging that resonate with our audience and work with our creative agency to create briefs that will bring marketing content to life (email content, reports, video, blog).
- Collaborate with sales and customer success teams to create impactful sales enablement materials, training, and presentations.
- Monitor and analyze product performance, using data to inform marketing strategy.
Qualifications:
- 10+ years of product marketing experience in a tech company
- Proven track record of successfully launching and positioning tech products in competitive markets.
- Excellent written and verbal communication skills, with a knack for storytelling.
- Self-motivated and able to thrive in a fast-paced, dynamic startup environment.
- Proficiency in data analysis and performance metrics to guide decision-making.
- Experience with CRM and marketing automation tools (e.g., Salesforce, HubSpot) is a plus.
Why Join Us?
- Be part of a passionate and innovative team driving change in the cloud backup space.
- Opportunity for professional growth in a fast-paced startup environment.
- Competitive salary and benefits package.
Top Skills
Hubspot
Salesforce
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