Senior Paid Search Specialist (Contract)

Information Security Responsibilities

• Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols
• Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets
• Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)
• Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information

Responsibilities:

• Drive revenue and growth for clients by translating business objectives and media plans into tactical paid search strategies and executable roadmaps. 
• Own end-to-end campaign execution: build, QA, launch, optimize, and report on paid search campaigns across Google Ads, Microsoft Ads, and SA360. 
• Manage ongoing performance optimization across keywords, queries, audiences, bidding, creative/ad copy, landing page alignment, and budget pacing.  
• Monitor pacing, budgets, and campaign quality assurance across paid search channels
• Develop and present clear, professional reports and insights for internal stakeholders and clients, highlighting results and optimizations.
• Stay current on platform updates, ad tech innovations, and industry best practices; proactively identify testing opportunities (A/B tests, betas, variants).
• Participates in and contributes to discovery activities with oversight from Leads/Directors 
• Carefully track and record billable time and ensure deliverables meet Bounteous quality standards.
• Proven experience supporting B2B paid search, including lead-gen optimization and intent-based segmentation. 
• Proven experience supporting healthcare or similarly regulated categories (health services, health tech, insurance, pharma-adjacent, benefits, etc.). 
• Ability to diagnose complex issues, recommend solutions, and implement changes efficiently. 
• Experience with keyword research frameworks, query mining, ad copy development, and A/B testing methodology. 
• This role requires a future-focused mindset and comfort operating in an AI-first paid search environment, where automation, creative systems, and measurement strategy are evolving quickly.

Preferred Qualifications:

• 5+ years hands-on experience managing paid search campaigns in platforms such as Search Ads 360, Google Ads and Microsoft Ads 
• Proficiency and/or experience in majority of the following:
• Search: Google Ads, SA360, Microsoft Ads
• Strong knowledge of campaign analysis, keyword research, creative testing, targeting, and budget management.
• Agency or consulting experience required; experience collaborating directly with clients preferred.
• Experience collaborating with both internal and external resources to develop strategies that meet department goals within budget and established timelines 
• Strong communication and presentation skills; comfortable leading client conversations.
• Analytical problem-solver with the ability to diagnose issues and recommend actionable solutions.
• High proficiency in Excel/Google Sheets
• Comfortable working within project management tools like Jira, Monday, Asana, Smartsheet, etc. 
• Relevant paid search certifications (Google Ads, SA360, etc) strongly preferred.

Why Join Bounteous

• At Bounteous, you’ll have the chance to work on high-impact campaigns for enterprise brands, alongside a team of experts who are shaping the future of digital media.
We believe in empowering our team with:
• Professional growth – Ongoing training, certifications, and opportunities to stretch into new platforms and disciplines.
• Collaborative culture – Work alongside strategists, analysts, and creatives who challenge and support you.
• Meaningful impact – Help some of the world’s leading brands grow through measurable, data-driven media strategies.