The Senior MarCom Specialist will lead B2B communications initiatives focusing on PR, content, events, and brand visibility, while collaborating with various teams to enhance brand reputation and support business growth.
About the Role
We are looking for a Senior MarCom Specialist to lead and execute B2B communications initiatives across PR, content, events, and brand visibility activities in the US market.
This role is ideal for a hands-on communications generalist who combines strategic thinking with strong execution skills and is comfortable working autonomously in a fast-paced environment.
You will work cross-functionally with Sales, Partnerships, and Leadership teams to strengthen brand reputation, support business growth, and drive market visibility.
Requirements
- 5+ years of experience in Marketing Communications, PR
- Strong background in B2B communications and brand positioning
- Proven experience driving PR, media relations, and thought leadership initiatives
- Experience managing industry events, expos, or conferences
- Strong content creation and storytelling skills
- Ability to independently lead projects from idea to execution
- Excellent communication and stakeholder management skills
- Experience working with cross-functional teams
- C1 English
Responsibilities
Brand Reputation & Thought Leadership
- Build and strengthen brand visibility and market reputation
- Drive PR initiatives, media placements, and industry publications
- Support award submissions, research publications, and thought leadership activities
- Collaborate with leadership on expert commentary and industry positioning
- Identify communication opportunities that support business growth
Events & Sales Enablement
- Lead marketing support for industry events and expos
- Coordinate event execution end-to-end
- Manage branded merchandise and event-related materials
- Collaborate with vendors, partners, and external providers
- Support Sales teams with communication and marketing assets
Content & Communications
- Develop LinkedIn-focused content initiatives
- Create communication materials for campaigns, announcements, and partnerships
- Ensure consistency of messaging and brand tone across channels
Similar Jobs
Aerospace • Information Technology • Software • Cybersecurity • Design • Defense • Manufacturing
The Experienced Staff Analyst manages staffing reporting, coordinates facility needs, conducts data analysis, and facilitates onboarding for the Space and Intelligence team.
Top Skills:
Adaptive PlanningMS OfficeMylearning
Aerospace • Information Technology • Software • Cybersecurity • Design • Defense • Manufacturing
The Senior Flight Engineer will perform inspections, instruct aircrew, and develop curriculum for V22 aircrew training.
Top Skills:
Federal Aviation Administration (Faa) Class 2 Medical Examination
Automotive • Big Data • Information Technology • Robotics • Software • Transportation • Manufacturing
The Senior Manufacturing Engineer will lead virtual simulation initiatives, support manufacturing processes, and collaborate on digital transformation efforts, optimizing systems using various engineering tools.
Top Skills:
CadCamCncDigital TwinsNxProcess SimulateSiemens PlmSiemens TecnomatixTeamcenter Manufacturing Process PlannerXr Technologies
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
