Senior Director, Field Operations

Key Responsibilities

Strategic Leadership & Business Partnering  
• Strategic partner to Senior Sales Leadership, Market Access, Marketing, Patient Services and Analytics to understand key functional needs that translate to field operational solutions and execution. 
• Engage and Align with critical cross-functional team members that support field teams (IT, HR, Compliance, Sales Training, Congress Execution, Medical, etc).
• Key field operations leader for real-time issue resolution, solution development, performance monitoring and operational support needs. 
Field Planning and Execution Operational Leadership 
• Aligned with  the vision of the senior commercial leadership, develop and lead all the field planning processes (at the National and Regional level) required to enable a field force to launch in the rare disease and oncology space.  This includes business and call planning, targeting and segmentation, resource allocation, budgeting, reporting and all key sales enablement tools. 
• Develop and lead the annual cadence of key field engagements and meetings (business reviews, key sales meetings, performance updates, etc).
• Develop key field performance management and monitoring systems, processes and reporting (goals, key performance and execution metrics, etc) that are strategically aligned and visible to all stakeholders.
• Ensure compliance with regulatory and legal requirements, including credentialing and spend reporting. 
Enabling Customer Facing Teams with Technology, Tools and Systems 
• Working with senior commercial leadership to identify key technology capabilities and requirements to support an engaged and productive customer-facing organization across functions.
• Collaborate with key functions (IT, L&D, Marketing) to develop, integrate and implement key field-facing tools such as CRM, call/business planning tools, peripherals (such as tablets), virtual selling capabilities, etc. 
• Lead the onboarding and ongoing training requirements for the field to adopt new technology and processes into their way of working.
• Develop/implement novel enabling SOPs for the field force to allow them to perform more effectively.  
• Find opportunities to leverage technology or new digital solutions to improve productivity, simplicity and engagement of the field team.
• Oversee vendor relationships related to CRM, data analytics, and field operations platforms. 
Performance Management, Monitoring and Reporting 
• Leading an aligned approach to critical measurable indicators and outcomes related to field performance and execution.
• Develop scalable reporting capabilities, field-facing dashboards, KPIs, and scorecards that enable actionable insights, performance monitoring and support coaching conversations.
• Work with commercial leadership to establish the overarching philosophy of the SIP (sales incentive plan) and build the SIP integration plan for the field (quota setting process, key data sources and inputs, sales vs quota reporting capabilities, payout frequency and processes, QA/QC processes).
• Build field response process and capability to respond to data, IC, and comp enquiries.
Launch Readiness and Deployment/Territory Optimization 
• Work with senior leadership and external partners to design a fit for purpose customer facing organization with the right capabilities to ensure a best-in-class launch.
• Optimize the deployment of field resources and geographies aligned with the market opportunities across Cogent’s three potential indications, HCP targeting, key centers of excellence in each territory.
• Support the scale and build of the field operations resourcing and infrastructure to prepare for launch.
• Act as a key member of the Launch Readiness workstream to represent the field readiness and key milestones reflecting the preparations for field activation on Day 1. 

Qualifications

• Bachelor’s degree in Business, Life Sciences, or related field; MBA or advanced degree preferred. 
• 8+ years of experience in pharmaceutical or biotech field operations, with launch experience in rare or specialty diseases. 
• Proven expertise in CRM systems (e.g., Veeva, Salesforce), field analytics, and commercial data infrastructure. 
• Strong understanding of field force effectiveness, territory design, and incentive compensation. 
• Experience in a startup or growth-stage biotech environment preferred. 
• Excellent project management, communication, and cross-functional collaboration skills. 
• Ability to thrive in a dynamic, fast-paced, and highly regulated environment.