Senior Customer Marketing Manager

Customer marketing isn’t taken seriously enough. Too often, it’s treated as support or a case-study factory.

It only matters if it impacts pipeline, revenue, and retention. This role is how we prove it.

If we say customer proof matters, we’ll show exactly how we use it in renewals, expansion, and live deals — using our own product.

We’re building the system that makes that repeatable. We need someone who wants to own it.

This role is equal parts thinker and doer. You’ll design how advocacy and proof should work here — and you’ll execute it. You’ll build the systems, activate customer champions, create assets that show up in real revenue conversations, and represent UserEvidence publicly.

You’ll report to the VP of Marketing and work closely with Product Marketing, Sales, and Customer Success.

We’re only considering applicants based in the United States.

• Customer advocacy programs: Define and build references, testimonials, case studies, and speaker programs—using UserEvidence as the system of record and activation layer
• Customer storytelling and proof: Turn real customer usage and outcomes—including how we use UserEvidence ourselves—into compelling proof assets that support new business, renewal, and expansion conversations
• Reference and advocate management: Identify, tier, and activate customer champions within UserEvidence, ensuring proof is aligned to ICP, deal stage, and live opportunities
• Customer enablement resources: Create reusable best-practice materials and examples that reinforce strong product adoption and practical workflows
• Content and industry voice: Contribute to practitioner-first content, lead customer masterclasses or webinars, and represent UserEvidence in industry conversations and events
• Expansion and renewal support: Partner with Sales and Customer Success to ensure structured customer proof shows up consistently in revenue conversations
• Cross-functional partnership: Work closely with Product Marketing, Sales, and CS to embed customer credibility across our GTM motion

• 5–7 years of B2B marketing experience, with some ownership of customer marketing, advocacy, or post-sale programs
• You’ve built and scaled customer advocacy programs, including references, testimonials, and champion engagement
• You know how to turn real customer usage into proof that Sales and CS actually use
• You’re comfortable partnering closely with Sales and Customer Success leaders to support revenue conversations
• You have experience representing your company publicly—whether through webinars, events, customer roundtables, or industry speaking engagements
• You’re confident leading practitioner-focused conversations and serving as a credible voice to other customer marketers
• You think in systems and processes—not one-off campaigns or reactive requests
• You can operate independently, prioritize ruthlessly, and build structure in fast-moving environments

• Competitive salary, quarterly performance bonuses, and meaningful equity
• Company-sponsored 401(k) program
• Remote role with annual company off-site and team meetup trips
• Health, dental, and vision insurance for you and any dependents
• Incredible training and career growth opportunity
• Unlimited PTO (the kind you’re encouraged to take)
• Extremely friendly, inclusive, human-first team culture
• Incredible team with a great blend of hustle, productivity, and fun