POS-29649
The HubSpot Customer Insights (CI) team is looking for a senior competitive analyst to join our quickly growing organization. In this role, you will report into Product Marketing, and work with a team of competitive analysts to drive competitive enablement and strategy. You will lead the charge in building a competitive value selling strategy that supports sales, marketing, and leadership. This means you will build an advanced foundational understanding of how HubSpot differentiates against our key competitors in AI, credits, and general pricing and packaging.You will also produce iterative content that helps our sales succeed in the field.The role also requires deep collaboration with key internal stakeholders, working cross-functionally with brand, product, product marketing, strategy, sales, customer service, and sales enablement.
Key Responsibilities include:
- Conduct comprehensive competitive analysis and research to support marketing, sales, and strategy initiatives
- Analyze competitor AI go-to-market strategies, pricing and packaging and positioning
- Identify new market opportunities and understand key customer needs and trends
- Develop an in-depth understanding of HubSpot’s AI & pricing and packaging strategy
- Monitor industry trends and analyze their impact on HubSpot’s business
- Present your findings and recommendations to internal stakeholders
- Create sales & buyer enablement content to communicate HubSpot’s differentiation
- Perform other related duties as assigned
If you are a strategic thinker with a passion for marketing and sales, and have a track record of producing high-quality work in a dynamic & collaborative environment, we want to hear from you!
What you should have:
- Industry experience in Enterprise SaaS companies, solutions consultant, strategy analyst or enablement role
- Experience in competitive intelligence
- Outstanding ability to coordinate with cross-functional teams
- Experience engaging directly with enterprise customers and partners
- Excellent communication and presentation skills
- Excellent analytical and research skills
- Experience with CRM, AI, Sales, Service, or Marketing SaaS tools
- An advanced understanding of AI prompting & research (ChatGPT, Claude, Gemini, Perplexity)
Pay & Benefits
The cash compensation below includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation, some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are tailored to your skills, experience, qualifications, and other job-related reasons.
This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy.
Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.
At HubSpot, fair compensation practices aren’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees, candidates, and community.
We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.
If you need accommodations or assistance due to a disability, please reach out to us using this form.
At HubSpot, we value both flexibility and connection. Whether you’re a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events, such as your Product Group Summit and other gatherings, to continue building on those connections.
If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements
Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.
India Applicants: link to HubSpot India's equal opportunity policy here.
About HubSpot
HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. HubSpot's connected platform enables businesses to grow faster by focusing on what matters most: customers.
At HubSpot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.
We’re building a company where people can do their best work. We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.
Recognized globally for our award-winning culture by Comparably, Glassdoor, Fortune, and more, HubSpot is headquartered in Cambridge, MA, with employees and offices around the world.
Explore more:
- HubSpot Careers
- Life at HubSpot on Instagram
By submitting your application, you agree that HubSpot may collect your personal data for recruiting, global organization planning, and related purposes. Refer to HubSpot's Recruiting Privacy Notice for details on data processing and your rights.
Top Skills
HubSpot Cambridge, Massachusetts, USA Office
25 1st St, Cambridge, Cambridge, MA, United States, 02141
Similar Jobs
What you need to know about the Boston Tech Scene
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
