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Humana

Senior Associate, Marketing Data Scientist, Test & Learn

Posted 7 Hours Ago
Be an Early Applicant
In-Office or Remote
9 Locations
118K-162K Annually
Senior level
In-Office or Remote
9 Locations
118K-162K Annually
Senior level
Lead the development of a Test & Learn framework in marketing analytics, focusing on experimentation, process standardization, and stakeholder collaboration.
The summary above was generated by AI
Become a part of our caring community and help us put health first
 
Become a part of our caring community
Join Humana’s Integrated Marketing Analytics team as a Senior Associate, Test & Learn, where you’ll lead efforts to build a scalable experimentation framework that drives continuous improvement across marketing. You’ll establish best practices for test design, governance, and knowledge sharing, empowering teams to generate actionable insights and enhance member and prospect engagement.

Role Responsibilities

As a Senior Associate on the Integrated Marketing Analytics team, you’ll lead the development of a Test & Learn Center of Excellence, establishing standards for test design, governance, and knowledge sharing across stakeholders and lines of business. Your work will drive scaled learnings, foster collaboration, and enable a culture of continuous, data-driven experimentation.

Key responsibilities include:

  • Lead the development of a Test & Learn Center of Excellence, establishing scalable standards for test design, governance, and execution across marketing teams and lines of business.
  • Align with cross-functional partners to define strategic roadmaps and drive adoption of Test & Learn processes, ensuring consistency and collaboration across the enterprise.
  • Build and maintain a centralized Test & Learn database that enables easy access to historical, active, and planned experiments, supporting transparency, reuse, and scaled learning.
  • Collaborate with marketing, analytics, and business stakeholders to promote key findings, share success stories, and socialize progress of the Test & Learn program.
  • Support the development of dashboards and reporting tools that communicate testing outcomes and performance insights to stakeholders at all levels.
  • Foster a test and learn community of practice within the marketing organization to socialize learnings, encourage collaboration, and strengthen connections across teams and functions.
  • Contribute to continuous improvement efforts by identifying gaps, refining methodologies, and championing a culture of data-driven experimentation.

Use your skills to make an impact


Use your skills to make an impact
 

Required Qualifications

  • Bachelor’s degree in Marketing, Data Analytics, or a related field.
  • 4+ years of experience in marketing analytics, experimentation, or test & learn strategy.
  • Deep understanding of testing methodologies, including test/control/holdout design, statistical significance, and measurement best practices.
  • Proven ability to design, execute, and evaluate marketing experiments across multiple channels and lines of business.
  • Experience building scalable processes and frameworks for experimentation and learning.
  • Minimum of 2 years of experience in communication and stakeholder engagement, with a proven ability to drive cross-functional alignment and successfully implement new processes.

Preferred Qualifications

  • Master’s degree in a quantitative or marketing-related discipline.
  • Experience developing and managing centralized test databases or knowledge repositories.
  • Familiarity with data visualization tools (e.g., Tableau, Power BI) and marketing analytics platforms.
  • Exposure to healthcare or insurance marketing environments.

Work at Home Information

To ensure Home or Hybrid Home/Office associates’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office associates must meet the following criteria:

  • At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested

  • Satellite, cellular and microwave connection can be used only if approved by leadership

  • Associates who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.

  • Humana will provide Home or Hybrid Home/Office associates with telephone equipment appropriate to meet the business requirements for their position/job.

  • Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information

Virtual Pre-Screen

  • As part of our hiring process for this opportunity, we are using an interviewing technology called HireVue to enhance our hiring and decision-making ability. HireVue allows us to quickly connect and gain valuable information from you pertaining to your relevant skills and experience at a time that is best for your schedule.

  • If you are selected to move forward in the process, you will receive a text message inviting you to participate in a HireVue prescreen.  In this prescreen, you will receive a set of questions via text and given the opportunity to respond to each question. You should anticipate this prescreen taking about 15 minutes. Your responses will be reviewed and if selected to move forward, you will be contacted with additional details involving the next step in the process.

  • Alert:  Humana values personal identity protection.  Please be aware that applicants selected for leader review may be asked to provide their social security number, if it is not already on file.  When required, an email will be sent from [email protected] with instructions on how to add the information into your official application on Humana’s secure website.

Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours

40

Pay Range

The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.


 

$117,600 - $161,700 per year


 

This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.

Description of Benefits

Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.

Application Deadline: 10-22-2025
About us
 
Humana Inc. (NYSE: HUM) is committed to putting health first – for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.


Equal Opportunity Employer

It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.

Top Skills

Power BI
Tableau

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