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As Salesforce Business Analyst, you'll translate strategies into Salesforce requirements, drive data governance, manage backlogs, and lead user testing to enhance efficiency in sales processes.
Company at a Glance
OpenX is focused on unleashing the full economic potential of digital media companies. We do this by making digital advertising markets and technologies that are designed to deliver optimal value to publishers and advertisers on every ad served across all screens.
At OpenX, we have built a team that is uniquely experienced in designing and operating high-scale ad marketplaces, and we are constantly on the lookout for thoughtful, creative executors who are as fascinated as we are about finding new ways to apply a blend of market design, technical innovation, operational excellence, and empathetic partner service to the frontiers of digital advertising.
Company Overview
OpenX is the most innovative independent supply-side platform. We believe you deserve a better ad-selling and buying experience - one built on addressability, transparency, and sustainability. We help our partners demand more from their advertising technology and deliver better results for everyone in the digital advertising ecosystem.
Strategic Role Summary
As the Salesforce Business Analyst (CRM Strategy & Solutions Lead), you will play a pivotal role in aligning our commercial priorities with scalable, data-driven CRM solutions. You will guide Salesforce's evolution across teams, driving operational excellence through rigorous data governance, workflow optimization, and technical collaboration. Your expertise will ensure CRM capabilities are tailored to business strategy while enhancing efficiency, accuracy, and cross-functional transparency.
Key Responsibilities
Translate GTM and commercial strategies into detailed Salesforce platform requirements.
Own backlog prioritization, sprint planning, and communication in partnership with the Technical Team.
Lead user acceptance testing (UAT), enhancement ideation, and roadmap alignment with business stakeholders.
Drive rigorous data governance practices and ensure attribution accuracy and compliance reporting.
Oversee operational troubleshooting and maintain workflow efficiency across sales processes.
Collaborate with the Director of CRM Strategy & Solutions to align initiatives with long-term platform strategy.
Maintain and optimize dashboards, reporting structures, and buyer-seat mapping.
Champion platform upgrades, integrations, and proof-of-concept (POC) execution to support revenue growth.
Required and Preferred Qualifications
Required:
3+ years of Salesforce business analysis, CRM operations, or platform strategy experience
Proven ability to translate business needs into CRM technical requirements
Strong experience managing backlogs, sprint cycles, and stakeholder communication
Deep understanding of data governance, reporting, and CRM workflow management
Experience collaborating with technical teams on roadmap execution and troubleshooting
Preferred:
Salesforce certifications (e.g., Administrator, Business Analyst)
Experience within AdTech, SaaS, or high-growth technology environments
Familiarity with agile methodologies and sprint planning tools
Cultural Fit & Values Alignment
At OpenX, we look for individuals who are humble, driven, and smart. We value a growth mindset, adaptability, and the willingness to challenge the status quo. The ideal candidate will be both strategic and operational, passionate about data integrity and continuous improvement, and thrive in a fast-paced, collaborative environment.
Diversity, Equity & Inclusion
OpenX is committed to building a diverse and inclusive workplace where everyone can thrive. We welcome candidates from all backgrounds and experiences, and we believe our differences make us stronger as a team and as a company.
Pursuant to any state, local ordinance, or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
OpenX is committed to fair and equitable compensation practices. For all applicants, the base salary range is noted above, per year + bonus + equity + benefits. A candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, and certifications.
A summary of our benefits, which include medical, dental, vision, 401k, equity and more, can be viewed here: https://www.openx.com/company/careers/ A candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, and certifications.
OpenX VALUES
Our five company values form a solid bedrock serving to define us as a group and guide the company. Our values remind us that how we do things often matters as much as what we do.
WE ARE ONE
We are one team. There are no exceptions. We are a group of strong and diverse individuals unified by a shared mission. We embrace challenges and win together as a team. We respect and care about our colleagues and cultivate an inclusive culture
WE ARE CUSTOMER CENTRIC
We innovate on behalf of our customers. We understand, respect, and listen carefully to our customers. We build great products to solve our customers’ problems. We manage our customers’ expectations clearly and honestly. We are a trusted partner to all of our customers - we act with integrity at all times. We care.
OPENX IS OURS
We are all owners of OpenX
We all have a voice to improve OpenX
We stake our personal and professional reputations on the excellence of our work
We are not interested in just "doing our jobs"; we take ownership to drive results
WE ARE AN OPEN BOOK
We understand and respect what each of us does. We are eager to teach and share what we know with others, both internally and externally. We are eager to learn from others and we ask questions internally and externally.
WE EVOLVE FAST
We take responsible risks and own and learn from our mistakes. We recognize and repeat success. We actively seek out and provide constructive feedback. We adapt quickly and embrace change. We tackle growth and learning with real urgency. We are endlessly curious.
OpenX TRAITS
Our three traits capture what makes a great team member at OpenX.
HUMBLE
Ideal team players are humble and demonstrate integrity. They put the team's success above their own, share credit generously, and value collective achievements. They are self-assured, open to coaching, and committed to continuous learning.
DRIVEN
Ideal team players are results-driven and motivated. They are curious, always seeking more to do, learn, and take on. As proactive problem-solvers, they take initiative without needing external motivation. They continuously think about the next steps and opportunities for improvement.
SMART
Ideal team players are smart and possess the intellectual acumen to understand the complexities of our organization and industry. They are interpersonally intelligent, good communicators, and exemplify sound judgment in their interactions across the company to foster a collaborative environment.
OpenX is committed to equal employment opportunities.
It is a fundamental principle at OpenX not to discriminate against employees or applicants for employment on any legally-recognized basis including, but not limited to: age, race, creed, color, religion, national origin, sexual orientation, sex, disability, predisposing genetic characteristics, genetic information, military or veteran status, marital status, gender identity/transgender status, pregnancy, childbirth or related medical condition, and other protected characteristic as established by law.
OpenX Applicant Privacy Policy
Applicants can review our Applicant Privacy Policy at any time by visiting the following link: https://www.openx.com/privacy-center/applicant-privacy-policy/.
Effective Date: November 21, 2024
Top Skills
CRM
Salesforce
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