The Sales Director develops and executes digital ad sales strategies, builds executive-level client relationships, and achieves revenue targets.
Viamedia will deliver successful marketing and advertising solutions for our customers while generating income and increasing value for our communications partners, our employees, our shareholders and communities.
We will accomplish this through a dedication to integrity, quality people, quality products, performance excellence and effective communication with our customer and our employees.
About the role
- The Sales Director is responsible for developing and executing comprehensive digital ad sales strategies to achieve and exceed revenue targets. This role requires a strategic thinker with a proven track record in digital media ad sales, particularly in the programmatic space, and the ability to build and maintain executive-level client relationships with both agencies and brands. The position carries an annual revenue quota of $1.5M-$2.5M.
What you'll do
- Develop and implement digital and sales strategies to consistently achieve and exceed assigned revenue goals.
- Build, nurture, and expand strong relationships with senior decision-makers at agencies, brands, and partners.
- Identify, negotiate, and close new business opportunities, including large-scale managed service and programmatic deals.
- Master and present the Viamedia.ai story with a comprehensive understanding of company products, capabilities, and differentiators.
- Collaborate with internal teams (marketing, product, account management) to design tailored client solutions.
- Provide sales forecasts, performance updates, and market insights to leadership.
- Consistently meet or exceed all sales performance expectations related to pipeline generation, weekly client meetings, and revenue goals across all lines of business.
- Serve as a thought leader and brand ambassador at industry events, client summits, and trade shows.
- Mentor and guide junior sales team members, sharing best practices and strategies for growth.
- Stay informed on industry trends, competitor activities, and emerging technologies to maintain Viamedia.ai’s competitive edge.
- Represent Viamedia.ai professionally and ethically at all times.
- Other duties as assigned.
Qualifications
- Bachelor’s degree in Marketing, Business, or related field (Master’s preferred).
- 8-10+ years of digital media ad sales experience, including a proven record of growing and managing strategic accounts.
- Proven success selling omnichannel ad offerings or platform solutions (TV/OTT, video, native, social, display, mobile).
- Established network of senior agency and brand contacts with demonstrated ability to expand relationships.
- Strong knowledge of the programmatic ecosystem (managed services, programmatic direct, private marketplaces).
- Executive presence with exceptional communication, negotiation, and presentation skills.
- Demonstrated ability to lead, mentor, and inspire sales teams.
- Analytical, data-driven approach with the ability to turn insights into strategies.
- Ability to manage multiple priorities and deliver results in a fast-paced environment.
Top Skills
Digital Advertising
Marketing Analytics
Programmatic Advertising
Similar Jobs
AdTech • Artificial Intelligence • Marketing Tech • Software • Analytics
The Enterprise Sales Director will sell SaaS or cloud solutions, manage key accounts, develop territory plans, and foster relationships with C-suite executives, achieving sales goals.
Top Skills:
Google DocsSalesforce CRM
Cloud • Information Technology • Security • Software • Cybersecurity
The Sales Director will lead a sales team focused on US major enterprises, managing sales processes, recruiting talent, and meeting sales targets.
Top Skills:
Application DeliveryB2B SalesCloud ServicesEdge ComputingNetworkingSaaSSecurityStrategic Sales Methodologies
Big Data • Healthtech • HR Tech • Machine Learning • Software • Telehealth • Big Data Analytics
Join Garner as a Regional Sales Director to manage sales for healthcare products in a rapidly evolving startup environment, focusing on broker partnerships.
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories



.png)