As a Sales Development Representative, you will manage client accounts, nurture relationships, field inquiries, and conduct outbound prospecting for new clients.
Business Wire, a Berkshire Hathaway company, is the global market leader in press release distribution and regulatory disclosure. We are on a mission to redefine how organizations connect with their audiences - and that’s just the beginning!
Organizations, large and small, depend on us to accurately publicize market-moving news and multimedia, and generate social engagements that develop interactions with their target audiences.
As a Sales Development Representative (SDR), your focus is on nurturing, maintaining and cultivating customer relationships and success from existing and newly created transactional/noncontract accounts. Sales Development Representatives will be responsible for progressing non-contract clients through the sales funnel for pursuit of contract by Regional Business Unit (RBU) Sales personnel. Sales Development Representatives will also be responsible for managing outbound prospecting of marketing qualified leads (MQLs) generated from marketing campaigns, etc.
What You will Do
- Primary responsibility and contact for membership applications and account setup.
- Field incoming emails and phone calls from prospective and existing clients. Includes but not limited to providing cost estimates, and assisting with billing/collection queries, product information and other general questions.
- Researches prospects and identifies stakeholders to generate interest and create rapport.
- Effectively communicates the value proposition and ROI of Business Wire products and services.
- Maintains accurate records of all sales activities, including sales calls, meetings, opportunities, emails and social outreach in Salesforce/HubSpot CRMs.
- Nurtures, maintains and cultivates customer relationships and success from existing and newly created transactional/non-contract accounts.
- Keeping current with PR and Investor relations industry trends.
- Contacts customers through telephone, email, and social media to convey knowledge and position yourself as a resource and expert within investor relations, financial reporting, public relations, marketing, and corporate communications industries.
- Develops thorough knowledge of the industry, our products and services, as well as those of our competitors.
- Maximizes results by satisfying multiple buyers in an organization and addressing conflicting needs of multiple buyer influencers. Understanding the customer’s business and providing solutions to meet their needs.
- Manages expectations and overcomes objections in an effective manner.
- Assist as needed with Business Wire general office items, company events including media breakfasts, client visits and client lunch & learn meetings.
- Works collaboratively in a group setting to achieve shared results.
What You Will Need
- Previous experience providing excellent customer service in a fast-paced environment
- Strong interpersonal skills and ability to develop relationships with clients across an organizational hierarchy, including executive/C-level.
- Excellent written and verbal communication skills, including presentation skills.
- Proficient in verbal communication and written communication
- Exceptional time management skills displaying the ability to manage multiple tasks with strict attention to detail.
- Resilience, perseverance, and the ability to overcome objections a must.
- Self-disciplined, organized and ambitious with the ability to consistently hit daily and monthly objectives.
- Understanding and ability to communicate at a high level with professionals in investor relations, financial reporting, public relations, marketing, and corporate communications preferred.
- BA/BSc degree, or international equivalent, preferred.
- 1 year of sales experience preferred.
- Proficiency with Salesforce.com and HubSpot preferred and business applications including Microsoft Office.
What We offer
- The base salary range for this position is $40K to $60K/year. Offered salary will be determined by several factors, including but not limited to: applicant’s education, experience, knowledge, skills and abilities, as well as internal equity and alignment with geographic market data. Business Wire reserves the right to modify this salary range at any time.
- Ability to work remotely
- Excellent health benefits that begin on your first day of employment
- $100 monthly fitness allotment, a tuition reimbursement program, and enhanced mental health resources
- 401(k) plan with generous company match.
- PTO, Floating Holidays, Wellness Day Off, Birthday Day Off, and more!
Business Wire’s total rewards include:
A pre-employment background check will be required after the acceptance of an offer. Business Wire is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Business Wire will also consider for employment qualified applicants with arrest and conviction records.
Top Skills
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