Public Relations Manager (54964)

About the Lincoln Institute of Land Policy

The Lincoln Institute of Land Policy seeks to improve quality of life through the effective use, taxation, and stewardship of land. A nonprofit private operating foundation whose origins date to 1946, the Lincoln Institute researches and recommends creative, nonpartisan approaches to land as a solution to economic, social, and environmental challenges. Through education, training, publications, and events, we integrate theory and practice to inform public policy decisions worldwide. 

Position Overview  

The Lincoln Institute of Land Policy is looking for a Public Relations Manager to join the Publications, Communications, Learning Design, and User Experience (PCLDUX) team. Our team publishes digital content, reports, books, and other products designed to help policymakers, practitioners, and the public better understand land policy challenges and solutions. As a member of the PCLDUX team, you will manage stakeholder outreach, media relations, and email and event marketing. You will work together with PCLDUX and Programs staff to ensure the organization is communicating with its key audiences in a consistent, timely, and accurate manner. This position will be based in Cambridge, Massachusetts, and you will be expected to work at least two days a week in the Cambridge office.  

What You Will Do  

Media Relations 

• Draft and distribute press releases and media pitches using Meltwater  

• Monitor inbound media inquiries and work with Communications Director and other key staff to coordinate timely responses and interviews 

• Coordinate and schedule briefings with members of the media and Lincoln Institute staff, and staff interviews when possible 

• Collaboratively develop organization-wide media policy 

Stakeholder Outreach 

• Oversee outreach to key audiences as part of publication launches, events, and announcements 

• Build event and project-specific audience lists with contact information and other key details, and update lists to indicate levels of engagement throughout the course of a project or event 

• Draft and distribute outreach messaging via Outlook mail merge and other channels 

• Manage relationships with stakeholders and answer inquiries and/or requests for more information as needed 

Event Marketing 

• Prepare talking points and other written materials for events  

• Represent PCLDUX in event-related meetings including before action reviews, after action reviews, and marketing meetings 

• Assist with planning and executing events led by PCLDUX, including conferences, panels, screenings, etc. 

Other Expectations 

• Participate in weekly communications meetings, PCLDUX meetings, and Lincoln Institute staff meetings and trainings 

• Assist with email and social media marketing 

• Answer inquiries and requests from our web contact form and info email inbox 

• Develop and maintain strong working relationships with in-house staff and outside individuals and organizations 

What You Will Need

• 5 or more years in communications, marketing, journalism, or related field
• 2+ years of media relations work experience
• Undergraduate and/or graduate degree in a relevant field or equivalent experience
• Outstanding written communication, and editing skills
• Demonstrated knowledge of media relations and ability to communicate with external stakeholders and partners
• Experience using Asana and Meltwater or similar project management and public relations tools
• Effective leadership skills with the ability to work independently and with teams.
• Strong organizational, problem-solving, and time management skills. 
• Demonstrated ability to exercise discretion, and judgement. 
• Strong willingness to learn and demonstrated ability to learn new concepts, systems, and processes
• Proficiency in basic office software (e.g., Microsoft Office: Word, Outlook, Excel, Teams, etc.)
• U.S. citizen or legally authorized to work in the U.S. without the need for future sponsorship

Compensation Overview

The hourly/salary market range for this role is $80,000-90,000 depending on the level of education and years of experience. Please review our benefits as the total compensation for this position is between $108,000-$121,000 with no dental plan premiums, the Institute paying 95% of medical plan premiums, and a 15% retirement contribution.

Compensation Overview 
The salary range for this role is posted above and depends on the level of education and years of experience. We value internal and external equity and encourage those who may be missing qualifications to still submit their materials.  

Our Benefits 
Include but are not limited to (a) 3x employer contribution towards retirement matching your employee contribution up to 15%, (b) health insurance, (c) dental insurance, (d) vision insurance, (e) health reimbursement account, (f) short-term disability coverage, (g) long term disability coverage, (h) paid parental leave, (i) voluntary insurances such as accident insurance, (j) health care flexible spending, (k) dependent care flexible spending, (l) paid time off for holidays, vacation, personal, sick, bereavement, and jury duty, (m) office closure between December 24 – Jan 1 each calendar year, (n) flexible schedule and option for a compressed 4 day workweek, (o) tuition and staff development reimbursement, (p) pet insurance, and (q) Employee Assistance Program.  

Our Values 
Cooperation and Teamwork, Forthright Feedback, Initiative, Acceptance of Responsibility, Multicultural Sensitivity 

Equal Opportunity Employer 
The Lincoln Institute of Land Policy is dedicated to creating an inclusive work environment by hiring, training, promoting, and carrying out personnel procedures with respect to compensation, benefits, transfers, layoffs, or terminations, on the basis of individual merit, experience, and ability without regard to race (including traits historically associated with race such as hair texture, length of hair, protective hairstyles or cultural or religious headdresses), color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), ancestry, citizenship status, gender identity or expression, genetic information, marital or domestic/civil partnership status, physical or mental disability, sexual orientation, veteran status, military service, serious medical condition, expunged juvenile record, personal appearance, family responsibilities, matriculation, political affiliation, status as a victim, credit information, homelessness status, reproductive health decision making, or any other characteristic protected by law or otherwise. 

Pay Transparency Nondiscrimination Provision 
Lincoln Institute of Land Policy will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 

Non-Smoking Organization 
Lincoln Institute of Land Policy is a Non-Smoking organization. Smoking and the use of tobacco products are prohibited at all times and on all property owned, leased, or under the control of Lincoln Institute of Land Policy at all times, including, but not limited to, indoor and outdoor grounds, walkways and sidewalks, parking lots, company vehicles, and private vehicles parked on Lincoln Institute of Land Policy property. 

MA Polygraph Statement 
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.