The PPC Specialist will manage and optimize advertising campaigns across multiple platforms, analyze performance data, and collaborate with teams to align campaigns with business objectives.
This is a remote position.
We are seeking a highly skilled and experienced PPC Specialist to join our marketing team. The ideal candidate will be responsible for managing and optimizing our advertising campaigns.
PPC Specialist specialized in the following Ads:
- Google Ads
- Facebook Ads
- Apple Ads
- Bing Ads
- LinkedIn Ads
- Twitter Ads
- Tiktok Ads
- Instagram Ads
Responsibilities:
- Develop and execute PPC campaigns across Google Ads, Facebook Ads, and Apple Ads to increase brand awareness, drive traffic, and generate leads and sales.
- Analyze campaign performance and make data-driven decisions to optimize campaigns for maximum ROI.
- Conduct keyword research, develop ad copy and creative, and manage bids to achieve campaign objectives.
- Monitor and report on campaign performance, identifying opportunities for improvement and implementing changes as needed.
- Collaborate with internal teams to ensure campaigns align with business objectives and brand messaging.
- Stay up-to-date with the latest trends and best practices in PPC advertising to maintain a competitive edge.
Requirements
Requirements:
- Proven experience managing PPC campaigns across Google Ads and Facebook Ads.
- Strong analytical skills with the ability to analyze data, identify trends, and make data-driven decisions.
- Experience with keyword research, ad copywriting, bid management, and campaign optimization.
- Excellent communication skills, with the ability to collaborate with cross-functional teams and stakeholders.
- A strong understanding of PPC advertising best practices, industry trends, and emerging technologies.
- Google Ads and Facebook Ads certification preferred.
Technical & Physical Requirements:
- High speed and stable internet connection.
- A modern laptop/desktop with a working headset and mic Imionimum of I-5 generation 10 for processor and 12 GB RAM)
- Super important- a quiet place to work, without any background noises.
- Power back up and internet back up is a MUST.
If you are a results-driven PPC Specialist with a passion for digital marketing, we encourage you to apply for this exciting opportunity.
Similar Jobs
On-Demand • Professional Services • Transportation
The PPC Specialist will manage and optimize advertising campaigns on various platforms, analyze performance, conduct keyword research, and collaborate with teams to ensure campaign alignment with business goals.
Top Skills:
Apple AdsBing AdsFacebook AdsGoogle AdsInstagram AdsLinkedin AdsTiktok AdsTwitter Ads
On-Demand • Professional Services • Transportation
The PPC Specialist will manage and optimize various PPC campaigns, analyze performance, conduct keyword research, and collaborate with teams to improve results.
Top Skills:
Apple AdsBing AdsFacebook AdsGoogle AdsInstagram AdsLinkedin AdsTiktok AdsTwitter Ads
On-Demand • Professional Services • Transportation
The PPC Specialist will manage and optimize advertising campaigns across multiple platforms, analyze performance, conduct keyword research, and collaborate with teams to align campaigns with business objectives.
Top Skills:
Apple AdsBing AdsFacebook AdsGoogle AdsInstagram AdsLinkedin AdsTiktok AdsTwitter Ads
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
