doola Logo

doola

Performance Marketing Specialist

Posted 6 Days Ago
Remote
Hiring Remotely in USA
Mid level
Remote
Hiring Remotely in USA
Mid level
The role involves creating engaging content for entrepreneurs, optimizing paid advertising channels, and analyzing data for business growth.
The summary above was generated by AI
About doola
doola is a dynamic company committed to simplifying the complexities of business formation, payment setup, compliance, taxes, and more. We empower entrepreneurs and businesses of all sizes to navigate the intricate landscape of financial and regulatory requirements with ease, allowing them to focus on what truly matters - building and growing their ventures.


About the Role
Serve as the on-camera face of doola’s educational content, helping entrepreneurs worldwide navigate the process of starting and managing a U.S. business. This role brings clarity, trust, and approachability to complex topics—amplifying doola’s mission to empower business owners through accessible, engaging, and informative video content.

Responsiblities

  • Achieve Maximum Efficiency and Profitability from Core Paid Channels
  • Scale and optimize Google Ads
  • Scale and optimize Meta Ads
  • Establish High-Volume, Sustainable Lead/Customer Acquisition Funnels
  • Increase lead generation from paid channels
  • Reduce overall paid CAC
  • Validate and Scale New Paid Growth Opportunities
  • Discover new paid channel opportunities

Skills and Qualifications

  • Expert with Google Ads platform
  • Expert with Meta Ads platform
  • Data driven and analytical
  • Experience in a B2B or e-commerce environment relevant to our industry.
  • Proficiency in data visualization and reporting tools (e.g., Google Analytics 4 and Looker Studio) to provide actionable insights.
  • Fluent or Native English speaker

Bonus Qualifications

  • Experience managing ad spend and optimizing campaigns on additional paid channels such as TikTok, LinkedIn, Twitter(X) and/or YouTube.
  • Proficiency in data visualization and reporting tools (e.g., Google Analytics 4 and Looker Studio) to provide actionable insights.
  • Experience with advanced analytics, including marketing mix modeling, multi-touch attribution, and Hyros.

Why join us
• Opportunity to work with a dynamic and innovative company at the forefront of the industry.
• Collaborative and supportive team environment with opportunities for growth and development.
• Competitive compensation package with insane opportunity for growth.


Our values and non-values
• Establishing team values is critical. We believe it’s equally essential to identify team non-values. We’re stronger in driving our mission home with both values and non-values taken into account. Note: Our goal in sharing these up front and transparently is to be as straightforward with people as possible. Our goal is not to be combative in our language; it’s to be straightforward.
• Action Item: If you read these values and non-values and get more fired up about working at doola, lets talk: https://www.doola.com/careers/

If you are passionate about helping businesses succeed and thrive, and you possess the skills and experience outlined above, we want to hear from you. Join us at doola and be part of a team dedicated to simplifying the path to business success.

doola is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Top Skills

Google Ads
Google Analytics 4
LinkedIn
Looker Studio
Meta Ads
Tiktok
Twitter
Youtube

Similar Jobs

8 Days Ago
Remote
United States
Senior level
Senior level
Software
The Senior Performance Marketing Specialist will drive paid media programs, focusing on media buying, programmatic advertising, and managing sponsorships while optimizing campaigns across various platforms to generate leads and enhance ROI.
Top Skills: Affiliate MarketingCrm SystemsDv360Google AdsLinkedin AdsMarketing Automation ToolsMedia BuyingMeta AdsMicrosoft AdsMulti-Touch AttributionPaid SearchPaid SocialProgrammatic AdvertisingReddit AdsThe Trade Desk
19 Days Ago
In-Office or Remote
Princeton, NJ, USA
77K-85K Annually
Senior level
77K-85K Annually
Senior level
Healthtech
The Sr. Performance Marketing Specialist will manage paid media campaigns, optimize performance, execute strategies, monitor results, and report on insights to enhance ROI and customer acquisition.
Top Skills: ExcelFacebook PixelGoogle AdsGoogle AnalyticsGoogle Tag ManagerLinkedInLooker StudioMetaMntnProgrammatic DisplayUtm ParametersVibeYoutube
19 Days Ago
Remote
United States
Mid level
Mid level
Healthtech • Telehealth
The Performance Marketing Specialist will manage and optimize Meta campaigns, lead A/B testing for conversion rate optimization, and handle reporting and analytics to improve performance outcomes.
Top Skills: Meta Ads ManagerStatsigVwo

What you need to know about the Boston Tech Scene

Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.

Key Facts About Boston Tech

  • Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
  • Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
  • Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
  • Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account