Performance Marketing Manager

🌎 Location: Remote within the US - North America 

⬆ Reporting Into: VP, Demand Generation 

💰Compensation: $90,000-$120,000 base salary, based on qualifications and experience. 

About Ceros 

At Ceros, we believe that creating powerful digital experiences is essential for helping organizations tell their stories and differentiate their brands.  In a world where buyers are inundated with endless digital noise, it’s critical for brands to deliver experiences that inspire, educate, and make a lasting impact on the audiences that matter most.

Our no-code content creation platform empowers businesses to transform the buying journey with rich, interactive experiences that capture the attention of buyers and drive enduring business outcomes. The platform makes it faster, easier, and more cost-effective to create premium digital experiences, allowing businesses to scale it across their go-to-market programs.

Today, Ceros powers some of the most engaging experiences on the web. In 2023 alone, interactive content created with Ceros — from websites to landing pages and pitch decks to case studies— was viewed more than half a billion times, with over 3 million comments added using MarkUp, our visual collaboration tool.

Working at Ceros means making an impact at scale. Our products and services are beloved by over 500,000 users and leveraged by leading brands including Workday, Colliers, Getty, McKesson, and McKinsey. Ceros is backed by top-tier investors, including Sumeru Equity Partners, Grotech Ventures, Greycroft, and Starvest Partners.

The Role

The Performance Marketing Manager will play a crucial role within our marketing team, optimizing media plans, thoughtfully budgeting across channels, and ensuring continuous optimization for maximum program efficiency.

The Performance Marketing Manager is an integral member of the Demand Generation team. You'll work cross functionally with campaign owners, brand marketers, sales development, and leadership to test, execute, report, and optimize programs. We're looking for a person with a test-and-learn mindset who draws insights from data and develops it into testable action plans.

Key Responsibilities:

• Lead paid media campaigns for our demand generation strategies, driving growth for our new business and expansion teams.
• Manage and optimize paid media plans for demand generation campaigns.
• Collaborate with the demand generation team to ensure alignment with marketing objectives and spend efficiency.
• Leverage best-in-class marketing tech stack to drive precise targeting and scoring.
• Manage and optimize campaign budgeting to ensure efficiency of spend. 
• Analyze and report on performance metrics, driving data-informed decisions to improve marketing strategies.
• Coordinate closely with other teams to ensure coherent and consistent messaging across all marketing channels.

Practical stuff we anticipate you having

• A minimum of 5 years' experience in similar roles, preferably within a B2B technology organizations looking to scale.
• Demonstrated proactive approach to testing new channels and formats - this person will be expected to stay up to date on the latest ad trends within our channels.
• Proven track record finding creative ways to retarget accounts based using martech stack and internal data.
• Ability to build and execute cross-platform campaigns for different audience segments.
• Genuine curiosity to understand B2B software marketing buying journey.
• Expertise in account-based marketing methodologies and tools.
• Proven track record of driving growth and optimizing spend efficiency.
• Strong analytical skills, with an emphasis on data-driven decision-making.
• In-depth knowledge of performance marketing KPIs and ability to track and report on campaign performance.

What we're looking for from the heart:

• A genuine passion for performance marketing and growth.
• Exceptional communication and collaboration skills.
• Ability to work autonomously and make crucial decisions.
• Proactive communication style.
• Desire to stay updated with the latest trends in performance marketing.
• Team-oriented approach with a dedication to company growth and success.

Key Things to Know:

• This is a full-time position.
• This is a remote-first role.

Benefits:

📍Global remote-first organization 

📈 Stock options

🏥 Premium health insurance

🏦 401K matching

👶 Paid parental leave after a year of employment: 16 weeks for primary caregivers, 4 weeks for secondary caregivers

🌴 Flexible vacation days

🤒 Paid Sick days

💵 Stipend for your home office setup

💻 Excellent gear (Macbook Air, external monitor, etc.)

👩‍💻👨‍💻  Stipend towards experiences in which Cerosians can collaborate, educate, and create social connections with one another

🏢 Unlimited access to co-working spaces around the globe

Please be aware of fraudulent job offers. Ceros will never request payment, banking details, or sensitive personal information during the hiring process. All official communication will come from a @ceros.com domain or from our Greenhouse email account. If you receive a suspicious message, do not respond and report it to [email protected]. This email address is intended solely for reporting suspicious activity. Job applications sent to this address will not be reviewed.

At Ceros, we are deeply committed to the recruitment, retention, and growth of diverse talent; uniting people from unique backgrounds in our shared passion for unlocking creativity through technology.

As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, veteran status, parental status, gender identity or expression, transgender status, sexual orientation, national origin, age, disability or genetic information.  We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company