The Overseas Sales Director develops global sales strategies, leads an international team, drives customer acquisition, and ensures revenue growth in optical products.
Company Overview:
The company is a leading Chinese company specializing in the development, design, production, and sales of optical lenses and optoelectronic products. The company has established itself as a tier-1 manufacturer in the optical lens and optoelectronic industry through years of continuous research and development (R&D) investment.
Role Summary:
The Overseas Sales Director will be responsible for developing and executing a comprehensive sales strategy to expand our market share and customer base globally. This role requires a strategic thinker with proven success in managing multi-cultural teams, building long-term client relationships, and navigating complex international markets.
Key Responsibilities:
- Strategy Formulation & Execution:
- Develop and implement an overarching sales strategy aligned with the company's global growth objectives, including identifying new market opportunities, target segments, and key accounts.
- Monitor market trends, competitors' activities, and customer needs to adjust sales plans and tactics accordingly.
- Build and lead a high-performing international sales team, ensuring effective communication, training, and motivation across various regions.
- Mentor and coach team members to enhance their sales skills, product knowledge, and cross-cultural competence.
- Establish clear performance metrics and regularly review progress, providing constructive feedback and recognition for achievements.
- Drive the acquisition of new clients through proactive outreach, strategic partnerships, and effective negotiation of complex sales deals.
- Develop deep relationships with key decision-makers and stakeholders to ensure long-term customer loyalty and satisfaction.
- Identify upsell and cross-sell opportunities within the existing client base to maximize revenue potential.
- Set and achieve ambitious sales targets and revenue growth objectives across all target markets.
- Collaborate with finance and operations teams to develop accurate sales forecasts and manage sales pipelines effectively.
- Monitor key performance indicators (KPIs) to track progress towards sales goals and identify areas for improvement.
- Explore and enter new international markets, leveraging existing resources and establishing partnerships where necessary.
- Develop and execute localized marketing and sales initiatives to adapt to the unique requirements of each market.
- Understand and navigate local regulations, cultural nuances, and business practices to ensure successful market entry and growth.
- Work closely with product development, marketing, and customer success teams to ensure a seamless customer journey from lead generation to post-sales support.
- Participate in industry events, conferences, and networking opportunities to enhance brand visibility and establish strategic alliances.
-5+ years of successful optical or electric products sales experience
-Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization
-Excellent mentoring, coaching, negotiating and influential leadership skills
-Ability to measure and analyze key performance indicators (ROI and KPIs)
-Familiarity with CRM software
-Bilingual in Mandarin and English
Top Skills
Crm Software
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