Media Planner

Company Description

EVERSANA INTOUCH™ is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients.   

We combine the power of world-class creative and digital teams with deep market access, payer, and healthcare communications expertise to provide innovative solutions to life science companies that want to connect with consumers, healthcare professionals, and payers.    

We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients, doctors, and even each other. Then, we collaborate on ways to make caring for one’s health more achievable, connecting patients and physicians with the information and tools they need.   

And as a part of EVERSANA, a pioneer in next-generation commercial services, we connect dots that other agencies can’t, helping drive commercialization success.   

Across our growing organization, we embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs.  We are deliberate and self-reflective about the kind of team and culture we are building. We look for team members that are not only strong in their own aptitudes but also who care deeply about EVERSANA INTOUCH, our people, clients and most importantly, the patients we serve.   

Job Description

WHAT DOES A MEDIA PLANNER DO?

The Media Planner will assist in the development, evaluation, and management of digital and non-digital media plans for pharmaceutical clients to meet their requirements, budgets, and objectives. He or she will develop and manage the RFP process and assist in the evaluation of proposals. This person will maintain a responsive working relationship with external media vendors and internal agency teams with some exposure to client presentations. The Media Planner maintains rapport with media publishers through daily interaction and works closely with the account, project management, media subject-matter-expert and analytics teams to ensure flawless execution of media schedules. The Media Planner must stay abreast of new and emerging technologies and execution opportunities by providing agency POVs on new opportunities as they relate to client objectives on an ongoing basis. He or she will manage the campaign creation, insertion orders, system updates and launch, as well as budgets and invoice process. The Media Planner will also analyze campaign performance and assist in regular pacing, as well as assist with regular campaign reporting.

Qualifications

WHAT ARE WE LOOKING FOR?

• Bachelor’s degree in marketing, advertising, media studies, communications or equivalent education plus professional experience
• 1-2 years of experience in media planning and buying
• Online media background
• Proficient in Microsoft Office, particularly PowerPoint and Excel
• Experience with media tools such as Prisma, DCM, and/or DoubleVerify strongly preferred
• Experience with syndicated research tools (e.g., Kantar, MRI) and competitive tracking tools is a plus
• Detail-oriented
• Strong presentation and cross-functional communication skills
• Able to multitask and be a team player in a fast-paced environment

Additional Information

OUR CULTURAL BELIEFS:

Patient Minded I act with the patient’s best interest in mind. 

Client Delight I own every client experience and its impact on results. 

Take Action I am empowered and empower others to act now. 

Grow Talent I own my development and invest in the development of others.  

Win Together I passionately connect with anyone, anywhere, anytime to achieve results. 

Communication Matters I speak up to create transparent, thoughtful and timely dialogue. 

Embrace Diversity I create an environment of awareness and respect. 

Always Innovate I am bold and creative in everything I do.

EVERSANA is committed to providing competitive salaries and benefits for all employees. The anticipated base salary range for this position is $56,000.00 to $70,000.00 and is not applicable to locations outside of the U.S.  The base salary range represents the low and high end of the salary range for this position.  Compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living).  EVERSANA reserves the right to modify this base salary range at any time.

Our team is aware of recent fraudulent job offers in the market, misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites, unsolicited e-mails, or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.

From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.

Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process, please contact us at [email protected].

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