Senior Manager, User Acquisition

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ABOUT HOPPER

At Hopper, we’re on a mission to build the most customer-centric travel company on earth. We are leveraging the power that comes from combining massive amounts of data and machine learning to build the world’s fastest-growing mobile first travel marketplace -- one that enables our customers to save money and travel better.

Hopper’s goal is to reduce traveler anxiety throughout all stages of the trip buying and taking process. By creating a transparent travel marketplace and unique, data-driven financial technology products focused on providing peace-of-mind, Hopper adds value along each step of the customer’s journey.

Hopper has launched several bespoke fintech products that leverage our immense first and third-party data to create products and value that do not exist elsewhere - including Refundable and Flexible Tickets and Price Freeze. Thanks to these offerings, Hopper’s revenue growth is up 112% despite the travel slowdown due to COVID-19.

With over $250M CAD in funding from leading investors in both Canada and the US, Hopper is primed to continue its acceleration to becoming the world’s fastest-growing end-to-end customer-centric travel offering.

Recognized as one of the world’s most innovative companies by Fast Company three years in a row, Hopper has been downloaded over 50 million times and sees over 1 million new installs per month. The app has received high praise in the form of mobile accolades such as the Webby Award for Best Travel App of 2019. 

Come take off with us!

THE ROLE

We’re looking for an individual to join our team to lead user acquisition on our Hotels vertical.

We did about $1B in sales last year and are weathering the COVID storm better than one would expect. Even in these challenging times we're actually capturing market share and will be significantly YoY positive on revenue. Now we need to lay the groundwork for a growth-centric year in 2021 by building a great team that can help us compete with the travel giants.

Over the past year, we’ve grown hotels from a small subset of users to one of Hopper’s most significant revenue drivers. Hotel demand has recovered well during the pandemic, and we’ve built a product with strong conversion and monetization that is poised for growth. 

You might be a fit for the role if you’re excited about leading the growth of one our most strategically important business lines, owning and growing your own budget, and working in close collaboration with a cross-functional team of marketers, engineers, creatives and data analysts. 

IN THIS ROLE, YOU WILL:

  • Deploy seven-figure marketing budgets and acquire millions of installs for an app loved and used by travelers around the world
  • Create, manage and scale user acquisition campaigns on different channels like Facebook, Tiktok, Snapchat, Google, influencers, etc. 
  • Make and test new creatives to improve performance across all of our new channels in collaboration with our creative team
  • Track and report on campaign performance using advanced LTV and cohorts analysis. Uncover growth and optimization opportunities with your own queries and reports
  • Sort through well-known and unconventional user acquisition channels and set up tests to measure how well they perform and scale. Come up or discuss new test ideas for existing or new channels and campaigns
  • Collaborate with the data science, product and engineering teams on tracking, product features and finding new user segments to target
  • Help improve the Hopper Ads Engine, our in-house marketing automation platform built on top of Facebook, Google, Snapchat, Twitter, Appsflyer and Pinterest marketing APIs
  • Represent Hopper and lead the mobile travel industry in all things UA. Work hand in hand with the travel teams at Facebook, Snapchat, Instagram, Google (amongst many others) to make of Hopper an example to follow

AN IDEAL CANDIDATE HAS:

  • 4+ years experience with paid user acquisition at scale on multiple channels including paid social
  • Strong experience with analytics and tracking tools
  • A great mix of creative and analytical thinking
  • The ability to work with minimal guidance, be proactive and to handle uncertainty, ambiguity and the challenge of quickly evolving goals
  • You should be comfortable working in a small team and a fast-paced environment

NICE TO HAVE:

  • Experience in mobile user acquisition or in the travel industry
  • Knowledge of MMPs (AppsFlyer), Amplitude, Smartly
  • Experience using SQL

BENEFITS:

• Well-funded and proven startup with large ambitions, competitive salary and stock options

• Dynamic and entrepreneurial team where pushing limits is everyday business

• 100% employer paid medical, dental, vision, disability and life insurance plans

• Access to a 401k (US) or Retirement Savings Plan (Canada)

#LI-Remote

#BI-Remote

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Location

Boston, MA

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