Senior Partner Marketing Specialist at Acquia

| Greater Boston Area
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Acquia, is transforming the digital strategies of companies all over the world with our open cloud platform. We are passionate and relentlessly committed to helping our clients create digital experiences that are more relevant, personalized, and built for a fast-changing, always-connected, mobile-first world. Headquartered in the US, we have been named as one of North America’s fastest growing software companies as reported by Deloitte and Inc. Magazine, and have been rated a leader by the analyst community and named one of the Best Places to Work by the Boston Business Journal. We are Acquia. We are building for the future of the web, and we want you to be a part of it.

Summary: Partners consistently drive over 50% of new business for Acquia. As Senior Partner Marketing Specialist, this individual will play a critical role in planning and executing Acquia’s Partner Marketing initiatives, ensuring continued growth and success of our partner channel. The ideal candidate understands how partners impact Acquia’s business objectives and results, and is an effective hands-on executor, a skilled project manager, and a creative problem solver.

Reporting to the Director of Partner Marketing, this individual will prioritize partner-facing communications and relationship-building with internal subject matter experts to enhance partner demand generation and co-marketing activities globally. The ideal candidate is a self-starter with the ability to produce high-quality results, and thrives in a fast-paced environment while juggling multiple projects within tight deadlines.

Key Responsibilities:

  • Program management: learn Acquia’s business and product ecosystem, and learn and understand Acquia’s partner network. Contribute to the development of the Partner Marketing function and own implementation of compelling initiatives to achieve global partner-sourced pipeline and bookings targets and maximize partner marketing ROI.
  • Marketing with partners: lead strategic co-marketing campaigns and initiatives with Acquia’s partners to drive top-of-funnel demand. Examples include working with Acquia’s editorial and PR teams to produce press releases, co-authored blog posts, and presentation content for webinars and live events.
  • Marketing to partners: working with Acquia Channel Managers and cross-functional internal teams, build and deliver programs that inform and educate Acquia partners. Examples include newsletters, emails, video and in-person meetings with partners.
  • Enablement: working with Partner Enablement team members, design & deliver content, materials, externally facing presentations and trainings to ensure partners can successfully sell, position, and deliver Acquia products.

Qualifications:

  • 2-3 years experience at a technology company with direct or complementary involvement with partners and/or partner marketing. 
  • Ability to work in a fast-paced environment while balancing both strategic and tactical responsibilities; comfortable working both as part of a high-performing, diverse team and as an independent performer
  • Ability to analyze and prepare recommendations on sales and marketing performance for a wide variety of audiences
  • Exceptional attention to detail, ability to prioritize and multitask while driving results
  • Strong written, oral, and cross-functional communication skills
  • Perform work with (internal and external) partner satisfaction in mind, while not compromising the integrity of the work
  • Ability to analyze and prepare recommendations on sales and marketing performance for a wide variety of audiences
  • Events experience a plus: ability to identify and help create in-person or virtual experiences, designing an agenda and promotional messaging and assisting with the execution of the program. 
  • Experience managing or coordinating webinars is a plus.
  • Experience with marketing technologies like CRM, CMS, email or marketing automation tools also a plus.
  • Bachelor's Degree in Marketing or Communications or related discipline
  • Positive, outgoing nature with a great sense of humor
  • Ability to travel, as required
  • A team player who likes to inspire a little crazy

Acquia is an equal opportunity (EEO) employer. We hire without regard to age, color, disability, gender (including gender identity), marital status, national origin, race, religion, sex, sexual orientation, veteran status, or any other status protected by applicable law.


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Technology we use

  • Engineering
  • Sales & Marketing
    • GolangLanguages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • jQueryLibraries
    • ReactLibraries
    • AngularJSFrameworks
    • Ember.jsFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • SymfonyFrameworks
    • MemcachedDatabases
    • MySQLDatabases
    • DrupalCMS

Location

Acquia is in the Financial District near Faneuil Hall and Post Office Square with tons of great restaurants and fun after-work venues to choose from!

An Insider's view of Acquia

What are some social events your company does?

For the past five years, the Boston office has partnered with the Wonderfund (www.wonderfundma.org) to pair Acquians with the holiday wish lists of local children. We sponsored 250 kids in 2019 and look forward to continuing our partnership in 2020!

Amy H.

Senior Talent Operations Partner

What projects are you most excited about?

There are a number of different projects we are always working on from maintenance and performance optimizations to new customer features. For me, the most exciting and rewarding projects are where we release a piece of functionality that excites and delights our customers and makes their jobs easier.

Rok

Senior Director, Engineering

How does the company support your career growth?

Our culture of continuous, lifelong learning allows every Acquian opportunities to learn, stretch and grow. With support and coaching from their managers and Global Learning Programs, Acquians have access to a robust online learning platform, a mentor program, and more. Every day offers the opportunity to take on unique challenges.

Amy P.

Senior Director, Global Talent Development

How do you empower your team to be more creative?

The trick to empowering creativity is encouraging frequent communication and iteration. Embrace behaviors, not platitudes, that remind the team there is no such thing as failure. Embed creativity and make it more than a tagline. Show that nothing is unsalvageable; focus on ‘why’ things occurred, and make everything a learning opportunity.

Brian

Manager, User Experience Research

How do your team's ideas influence the company's direction?

We are able to influence how content is delivered and monetized by global businesses in 2 ways. Acquia's founder created Drupal, the leading open source CMS in the world and we are proud of our close relationship with the Drupal community. We have also pivoted towards DXP capabilities and offer a full suite of solutions to our customers.

Charley D.

Vice President, Products

What are Acquia Perks + Benefits

Acquia Benefits Overview

Work/life balance is important to us. Employees take time off when they need it, and come back to work feeling refreshed. We offer up to 13 weeks of maternity and six weeks of paternity, partner and adoption leave, all paid at 100 percent. Our returning-parent transition program allows new parents to ease back into work. Office amenities include snacks and beverages, common areas, a game room, Friday afternoon Happy Hour, and Mac computers.

Culture
Volunteer in local community
In Boston, Acquia has partnered with Cradles to Crayons, Pine Street Inn, Wonderfund, TUGG (Tech Gives Back), Bow Market, Horizons for Homeless Children, and the Maurice J. Tobin School in Roxbury.
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Adoption Assistance
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Happy Hours
Fitness Subsidies
Professional Development Benefits
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available
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