About Indigo

Indigo Ag is a mission-driven company dedicated to harnessing nature to help farmers sustainably feed the planet. We innovate across a breadth of technology and science disciplines to help enhance agriculture's long-term sustainability and profitability and mitigate the climate crisis. We seek to positively impact the world through the digital and biological solutions we bring to the market, creating a more resilient earth, healthier economies, and thriving communities. Our people build partnerships, explore the science, and engineer the technology to help grow the future of sustainable agriculture. The only way to achieve it is through a unique combination of expertise – from Fortune 500 to academia, soil science and agriculture, to tech start-ups.

Indigo Ag pioneers innovative ways to drive sustainability and profitability in agriculture. The Marketing Director, Research & Insights, will uncover and communicate critical insights to help marketers tell our ground-breaking story to new and existing stakeholders. Among our key audiences are farmers and agribusinesses, as well as corporations seeking to reduce their carbon footprint through sustainability goals. The Marketing Director will become a strategic source of information to the Marketing department on stakeholder needs, beliefs, and behaviors through primary and secondary research, internal data-mining, information synthesis and advanced communication skills. The role is also responsible for helping the department to measure and report on marketing performance.

Responsibilities

• Partner with Marketing leadership to identify key business questions and formulate plans to answer them
• Partner across the Marketing team to propose research options for delivering required insights that support brand development and achievement of business goals for multiple product lines
• Develop and communicate a Research & Insights plan based on Marketing department priorities and budget
• Become a go-to source for customer, competitor, and market insights within the Marketing department by building an understanding of the business and personally engaging with research findings
• Select and oversee vendors for outsourced projects
• Develop and deliver performance scorecards and dashboards that reflect and report on progress in executing against marketing strategy

Skills & Qualifications

• Able to transform large amounts of data into concise findings that inform strategy decisions
• Expert at quantitative and qualitative research and experienced with major research methodologies and tools
• Experience designing, conducting, analyzing and reporting related to research projects
• Experience working with marketers to build performance measurement plans and scorecards linked to strategic business plans
• Ideal candidate has established, built, and scaled a Research & Insights function
• Strong written and verbal communication skills.
• High proficiency in PowerPoint and Excel

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At Indigo, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and team members. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation, and related medical conditions), national, social or ethnic origin, age, physical, mental or sensory disability, marital status, family or parental status, sexual orientation, gender identity and/or expression, family medical history or genetic information, military and veteran status, and any other characteristic protected by applicable law. Indigo believes that diversity, equity, and inclusion among our team members are critical to our success. We seek to recruit, develop and retain the most talented people from a diverse candidate pool. 

If you’re applying for a job in the U.S. and need reasonable accommodation for any part of the employment process, please email [email protected] and let us know the nature of your request and contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this email address.