Marketing Automation Analyst

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Position Overview

As a Marketing Automation Analyst, you will leverage your experience managing high-performing digital marketing campaigns for our clients in the consumer services sector. This expanding team uses our proprietary technology to create, publish and monitor digital marketing campaigns and partners with others internally and externally to develop best practices. This team is currently remote but will move to a hybrid schedule later in 2021.

Daily, your focus will be hands-on management of digital marketing campaigns. You will collaborate with engineering, content and network operations teams to ensure the best possible results for our clients. You will spend lots of time digging into the details, resolving problems, and working with like-minded, creative problem solvers. Your core responsibilities will include monitoring operations, identifying and resolving any obstacles that arise hour to hour.

Success in this role is based on attention to detail, a natural curiosity to seek out outliers in a process and a desire to really get to the bottom of something. This role operates somewhat independently, so confident communication skills are helpful. You will master our standard measurement protocols to monitor and report on campaign performance over the course of the day. In addition, you will learn our quality assurance protocols for campaign compliance and will develop a keen eye for configuration and opportunities for improvement.

 Responsibilities

  • Onboarding, scheduling, testing, and performance monitoring of various digital marketing campaigns
  • Monitoring digital marketing capacity
  • Responding to and resolving operational alerts and issues during the workday
  • Becoming a power user of our proprietary platform and an expert on out internal procedures
  • Everyday collaboration with Engineering, Network Management, and Analytics teams to solve problems and optimize campaign results for our clients

 Requirements

  • 2+ years of experience in same or similar function
  • Experience working as an independent contributor in a privately-held start up
  • Bachelor’s degree
  • Proficient in modern productivity software such as Google Sheets, Excel & G Suite
  • HTML, CSS a plus
  • Ability to take on nights & weekend pager duty, as scheduled 

About Us

Encortex is a data intelligence agency based in Boston. We leverage cutting-edge quantitative analysis to help blue-chip firms improve how they collect, protect, and monetize data. Our team is a small, ambitious, and diverse group of analysts, data engineers, software engineers, and digital marketers. The Encortex team thrives on transparent communication and seriously powerful analytics. At Encortex, you will benefit from interacting with a small team of super interesting people. You will learn how to solve problems in a community of problem solvers. We appreciate the value of failing fast, transparent and honest communication, and working together as a team.

About You

You are a curious individual who adapts to new environments and is comfortable with change. You believe in iterative progress, failing fast, and working through issues - alone and with others - until they are complete solved. You expect to contribute to your team's success, but also to the larger Encortex community. You appreciate and reflect our core values of Precision, Curiosity, Honesty, Responsibility, Fun & Respect. 

Benefits

Medical, Dental, Vision

Generous PTO and paid holidays

401(k) with company contribution

Health & Wellness stipends and much more!

Encortex, LLC is an equal opportunity employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

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Location

Needham, MA

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