Hyperscaler Marketing Manager
Dynatrace is looking for a high-performing Partner Marketing Manager, to develop and execute global marketing to, and with, our Cloud platform partners. This role will help develop go-to-market strategies, demand generation campaigns, and awareness programs that will be rolled out directly, and via global marketing teams. The position aligns and collaborates closely with our sales, marketing, partner, and product teams.
Responsibilities:
- Develop and execute the marketing strategy to, and with, select cloud platform partners in support of business goals and KPIs including AWS, Microsoft Azure, Google Cloud, and Red Hat.
- Lead projects and campaigns that require cross-collaboration by Dynatrace & Cloud Platform Partner marketing activities (PR, Blogs, Webinars, Events, Collateral, Case Studies etc.), utilizing the supporting teams and resources to plan, execute and measure.
- Work closely with product marketing and product management teams to coordinate messaging and content to be leveraged by sales, field marketing, digital marketing, partner marketing, and partners.
- Drive joint marketing communications and activities with Cloud Platform Partners, leveraging agreed joint value messaging within solutions, use cases, and assets.
- Create deliverables that educate and enable sales teams (at both Dynatrace & Cloud Platform Partners) on the benefits of partnership, sales plays, target markets, buyers, personas, pain points and key value messages.