Digital Marketing Manager at Threat Stack

| Greater Boston Area | Remote
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Threat Stack enables businesses of all sizes to securely leverage the benefits of cloud computing by identifying and verifying insider threats, external attacks, and data loss in real time. Purpose built for today’s infrastructure, Threat Stack’s comprehensive intrusion detection platform combines continuous security monitoring and risk assessment to help companies gain an unparalleled level of visibility at the speed and scale of today’s business. This position presents an unbelievable opportunity to touch and learn all aspects of marketing.

Our marketing team is looking to add a Manager of Digital Marketing. The Manager must be experienced in the following digital tactics and tools: SEM, SEO and CRO, digital advertising/re-targeting, and landing pages optimization.

The ideal candidate will be very comfortable with Google Analytics/Adwords, MOZ (or similar) LinkedIn Campaign Manager as well as experience using marketing automation tools and sales CRM systems (Marketo and SF preferred), and proven ability to create meaningful analyses to determine areas of improvement for further optimization of marketing campaigns and programs as well as for measuring success (ROI).

Basic Qualifications

  • Bachelor’s degree in Marketing, Business, Communications, or relevant field of study
  • 4+ years of related experience in digital marketing, demand generation, or marketing communications in a B2B/G, high-tech products/services environment
  • Experience with marketing automation/Sales CRM tools such as Salesforce and Marketo.

Preferred Qualifications

  • Own and Manage ThreatStack.com as it relates to site conversion and conversion rate optimization (CRO)
  • Deep understanding of Google Analytics - understand traffic patterns, goals, tag manager, user flows
  • Strong analytical skills to measure and evaluate campaign effectiveness and ROI
  • Drive change by proactively identifying digital marketing innovations and activating the latest B2B marketing technologies
  • Work with marketing operations team to leverage Marketo and Salesforce, site analytics and marketing attribution data to provide insights and guidance to acquire traffic and align to target buying personas
  • Generate monthly website traffic and conversion reports and leverage online reporting tools
  • Demonstrated experience in measuring and improving the ROI of marketing investments.
  • Experience of operating and collaborating in a fast-paced startup environment

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • RubyLanguages
    • ScalaLanguages
    • ReactLibraries
    • ReduxLibraries
    • AkkaLibraries
    • Node.jsFrameworks
    • TensorFlowFrameworks
    • CassandraDatabases
    • PostgreSQLDatabases
    • ElasticsearchDatabases
    • InVisionDesign
    • SketchDesign
    • JIRAManagement
    • WordpressCMS
    • SalesforceCRM
    • MarketoLead Gen

Location

We're conveniently located in Downtown Crossing where there are endless coffee, lunch, and after work venues options with easy access to the MBTA.

An Insider's view of Threat Stack

How does your team reward individual success?

Anyone in the company can nominate anyone else for a "#OneStack Award," which recognizes a fellow employee going above and beyond their job duties. Our CEO personally gives these out at our monthly Town Hall meetings. Additionally, when a major project milestone is reached, the team responsible gets a 1/2 day out of the office for a team activity.

Becky

Technical Writer

How do you collaborate with other teams in the company?

Collaboration is one of our core values and everyone is extremely supportive to each other. We use an internal chat client. So my first step would be to post a question to a group chat and crowdsource and answer. I can @ individuals who I think would have unique insight or feedback, or since we're all in Boston, go discuss with them in-person.

Eric

Senior Technical Support Engineer

How has your career grown since starting at the company?

Since joining in early 2016, Threat Stack has not only helped me grow as a professional but also with finding a career path. Starting as a BDR, I was encouraged to pursue my interest in sales operations and was able to seamlessly move into a new area of the business. This was heavily supported by leadership through education and clear objectives.

Colin

Business Operations Manager

How does the company support your career growth?

Career growth is facilitated through constant communication. Team members are challenged to expand their skills via technical and non-technical endeavors. We've had Engineers transition into management, become Architects, become technical leads, and grow rapidly as Software Engineers which is a testament to our commitment to the team.

Joe

Software Engineering Manager

What are Threat Stack Perks + Benefits

Threat Stack Benefits Overview

Threat Stack offers comprehensive perks and benefits, including: Unlimited PTO (really!) and health benefits day 1.

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Remote Work Program
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
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