Company Description

Akeneo helps more than 80,000 worldwide merchants manage their product information.

Our intuitive platform is made to simplify product information processes and is designed for companies looking for efficient answers to their multichannel needs. Our tool helps merchants to centralize, translate and control the quality of the product information, leading to higher transformation rates, better SEO, shorter time-to-market and lower return rates. 

Akeneo software brings efficiency to marketing teams struggling with tools such as excel. We made our software user-friendly, so it’s intuitive and easy to use! Fossil, Forever 21, Staples, and many other companies chose Akeneo to improve their product enrichment processes.

Job Description

The Demand Generation Specialist will support Akeneo in North American demand generation strategy and execution. You’ll support an integrated strategy of paid digital, events/webinars, email marketing, social and other tactics to generate leads and ROI. This role will collaborate closely with sales, operations, and the extended marketing team.

The successful candidate will be detail-oriented, have excellent project-management skills, a willingness to learn and have a passion for supporting the revenue engine.

The Kinds of Things You’ll Do

• Work closely with the sales and partner teams to support territory programs and plans to deliver leads and pipeline
• Collaborate with the marketing and business development teams to support sales enablement and effective utilization of marketing campaigns and resources
• Research vendors for paid efforts (tradeshows, webinars, paid media, etc.) relevant to our market, buyer personas and verticals
• Manage the data and lead upload process to support campaign tracking and measurement
• Assist with email marketing campaigns - managing the calendar, email build and scheduling
• Support social media efforts through scheduling, monitoring and aggregating data
• Support logistics related to programs such as merchandising, signage, collateral, registration, shipping, technical set up (webinars) etc.
• Organize marketing plans for visibility and coverage

Qualifications

• 1-3 years experience in marketing, administration and event planning
• Prior experience with marketing automation tools and CRM systems is a plus
• A scrappy, ‘get it done’ attitude; resourceful and creative
• You act with empathy and communicate with honesty, candor, and respect
• Strong communication and organizational skills
• Detail-oriented and results-driven
• Ability to adapt to change and take on new projects

Additional Information

Benefits & Perks:

• 5 weeks of vacation and you’re expected to take it
• Extensive Health, Dental, Vision benefits along with 401k with company match
• Regular team outings and activities
• Flexible working hours and location - office, hybrid, remote all considered
• Beer on tap
• Trips to France
• Ample opportunities to learn and take on new responsibilities in a fast-paced, growth-mode startup

All your information will be kept confidential according to EEO guidelines.