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LogRocket

Content Marketing Manager

Sorry, this job was removed at 05:27 p.m. (EST) on Wednesday, Nov 13, 2024
Easy Apply
Hybrid
Boston, MA
Easy Apply
Hybrid
Boston, MA

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Get in on the ground floor at a top, fast-paced startup and help solve a huge challenge for product managers and developers: understanding customer experience. We're looking for a highly motivated individual to join the content team at LogRocket. At 3M monthly page views, our blog is one of LogRocket's most important assets and we need your help managing it.

 

As the seventh member of the content team, you will help execute across all of our marketing channels, including creating, sharing, and measuring the effectiveness of content marketing initiatives, maintaining a reliable editorial calendar, managing and recruiting dozens of freelance writers, and expanding LogRocket’s digital footprint.

 

We are looking for a talented and enthusiastic editor who can help produce high-quality content that will help us develop meaningful connections with frontend developers.

Responsibilities

  • Manage day-to-day production and blog operations. This means directing traffic with writers and making sure they deliver on time, coordinating with illustrators to make sure those posts have images, field pitches, edit posts, post posts, etc.
  • Be a distribution machine. We think we know what we’re doing — tell us what else we should try
  • Identify new topics for our writers to work on and always have an answer for “What should I write about?”
  • Develop relationships with influencers, analysts, partners, and thought leaders to develop content
  • Help develop messaging and editorial guidelines to drive consistency among contributors
  • Pitch in on other content initiatives when necessary — ebooks, case studies, webinars, etc.

 

Required skills

  • BA/BS degree and 3+ years of relevant work experience
  • Experience successfully managing freelancers and an editorial calendar
  • Strong project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment
  • Editorial mindset that seeks to understand what our audiences read, why they read it, and how to create similar content
  • An understanding of SEO, inbound and content marketing strategies, content categorization, development, distribution, and measurement.
  • Experience with tools like SEMRush, BuzzSumo, Ahrefs, and Google Analytics.
  • Ability to share a few writing samples

 

Bonus skills

  • Frontend development experience
  • Startup experience
  • Experience working in other marketing functions

 

 

This role is open to remote opportunities

 

HQ

LogRocket Boston, Massachusetts, USA Office

Though we're a hybrid-first company, our downtown Boston HQ is conveniently located next to South Station and Downtown Crossing T stops, and surrounded by endless lunch and post-work spots!

What you need to know about the Boston Tech Scene

Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.

Key Facts About Boston Tech

  • Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
  • Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
  • Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
  • Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories

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