Develop and execute marketing campaigns, analyze market trends and customer insights, create cross-channel content, manage social media and online communities, monitor campaign performance, and support event planning and promotional activities.
We are seeking a dynamic individual to join our team at SPX Technologies. In this position, you will be responsible for developing and implementing marketing strategies that enhance our brand presence and engage with our diverse audience.
Key Responsibilities
- Develop and execute marketing campaigns that align with institutional goals.
- Analyse market trends and customer insights to inform marketing initiatives.
- Collaborate with cross-functional teams to create compelling content for various channels.
- Manage social media platforms and engage with online communities.
- Monitor and report on the effectiveness of marketing efforts, making recommendations for improvement.
- Assist in the planning and execution of events and promotional activities.
Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in a marketing role, preferably within an educational or non-profit environment.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills.
- Proficiency in digital marketing tools and platforms.
Nice to have
- Experience with graphic design or video editing software.
- Familiarity with SEO and SEM strategies.
- Knowledge of event planning and execution.
Similar Jobs
Insurance • Financial Services
The PR Marketing Specialist cultivates professional relationships through in-person marketing to affinity groups, selling brand and marketing programs without selling products.
Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
The AI Specialist will manage MarTech solutions, integrate AI/ML in marketing, design no-code applications, and optimize processes across teams.
Top Skills:
6SenseContentfulCSSDatabricksHTMLIterableJavaScriptMarketoPythonReachdeskSalesforceSQLTableauWebflowZoom
.png)
Digital Media • eCommerce • Information Technology • Marketing Tech • Retail • Social Media • Analytics
The Associate Digital Marketing Specialist will manage media campaigns, optimize performance, create funnels, analyze data, and maintain client relationships while improving customer acquisition strategies.
Top Skills:
Adobe PremiereFacebookGoogle AdsGoogle DocsExcelSalesforce CRM
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
