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Resilinc

Marketing Operations & Intelligence Manager

Posted 10 Days Ago
Remote
Hiring Remotely in United States
90K-110K Annually
Mid level
Remote
Hiring Remotely in United States
90K-110K Annually
Mid level
The Marketing Operations & Intelligence Manager will develop and execute scalable marketing processes, oversee campaign infrastructures, optimize lead routing, and evaluate marketing tools to support AI-driven demand workflows.
The summary above was generated by AI

 

Join the Future of Supply Chain Intelligence — Powered by Agentic AI 

At Resilinc, we’re not just solving supply chain problems — we’re pioneering the intelligent, autonomous systems that will define its future. Our cutting-edge Agentic AI enables global enterprises to predict disruptions, assess impact instantly, and take real-time action — before operations are even touched. Recognized as a Leader in the 2025 Gartner® Magic Quadrant™ for Supply Chain Risk Management, we are trusted by marquee clients across life sciences, aerospace, high tech, and automotive to protect what matters most — from factory floors to patient care.

But the real power behind Resilinc? Our people. We’re a fully remote, mission-led team making sure life-saving products and critical goods get where they’re needed, fast. We offer the chance to do meaningful work in a collaborative, empowering culture—where you can be an agent of change. Join us to tackle critical global challenges through high-impact work that matters.

Resilinc | Innovation with Purpose. Intelligence with Impact. 

Resilinc is looking for a Marketing Operations & Intelligence Manager who thrives on strategy, data, and innovation. In this high-impact role, you’ll own the development and execution of scalable marketing processes that power brand visibility, fuel pipeline growth, and supercharge customer engagement. We’re looking for a metrics-obsessed operator who has successfully delivered actionable insights across marketing programs and campaigns.

What You Will Do

 

Campaign Execution and Funnel Performance

  • Own technical execution of campaign infrastructure (playbook and oversight of build, QA, deploy in Marketo and Salesforce) for demand gen programs
  • Optimize lead routing, scoring, and SLAs across marketing funnel stages
  • Standardize campaign attribution modeling and performance reporting aligned to pipeline KPIs
  • Support self-service trial orchestration and lifecycle flow (SCWatch and Agentic AI modules over time). Partner with Product to track trial signups, usage signals, and conversion metrics

AI-First Marketing Tools

  • Evaluate and evolve marketing tools (Marketo, Salesforce, 6sense, ZoomInfo, GA4, Power BI) in collaboration with technical team to support  AI-driven demand workflows, personalization, and real-time performance intelligence
  • Build executive dashboards and OKR tracking for the CMO including campaign and channel ROI, adoption of new platform packaging, partner enablement, etc.
  • Support Board and Executive reporting cycles, as well as weekly reporting across the team
  • Partner with Product and Sales Ops to integrate agentic AI capabilities into campaign flows and digital engagement (e.g., 6sense, ZoomInfo, etc)

Efficiency and Enablement

  • Automate manual tasks using AI-enabled tools for audience segmentation, persona scoring, and performance prediction.
  • Identify and resolve friction points across campaign development, launch, and measurement.
  • Create a campaign enablement playbook for demand, partner, and customer marketing teams including base documentation and templates. 

What You Will Bring

  • A bachelor's degree in marketing, business, or a related field; MBA or other advanced degrees preferred
  • 3+ years of experience in marketing operations
  • Proven ability in using AI-enabled tools to automate tasks and build workflows
  • Proficiency in Salesforce CRM, marketing automation platforms (i.e.Marketo), data enrichment platforms (i.e. ZoomInfo), account-based marketing platforms (i.e.6sense), website CMS tools (i.e. WordPress), and analytics tools (i.e. Google Analytics, Google Tag Manager, Power BI)
  • Strong analytical and problem-solving skills, with the ability to translate data into actionable insights. BI related experience is a plus
  • Excellent communication and project management skills, with the ability to work effectively with cross-functional teams and external vendors

What Will Make You Stand Out

  • You have successfully evaluated and optimized complex MarTech stacks, integrating AI technologies to enhance automation, data accuracy, and campaign performance.
  • You have developed and optimized engagement programs for free-trial environments, driving product signups and delivering actionable customer insights.

Top Skills

6Sense
Ga4
Google Analytics
Google Tag Manager
Marketo
Power BI
Salesforce
Wordpress
Zoominfo

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