The Marketing Operations & Intelligence Manager will oversee campaign execution, optimize lead processes, evaluate marketing tools, automate tasks, and provide actionable insights to enhance customer engagement.
Join the Future of Supply Chain Intelligence — Powered by Agentic AI
At Resilinc, we’re not just solving supply chain problems — we’re pioneering the intelligent, autonomous systems that will define its future. Our cutting-edge Agentic AI enables global enterprises to predict disruptions, assess impact instantly, and take real-time action — before operations are even touched. Recognized as a Leader in the 2025 Gartner® Magic Quadrant™ for Supply Chain Risk Management, we are trusted by marquee clients across life sciences, aerospace, high tech, and automotive to protect what matters most — from factory floors to patient care.
But the real power behind Resilinc? Our people. We’re a fully remote, mission-led team making sure life-saving products and critical goods get where they’re needed, fast. We offer the chance to do meaningful work in a collaborative, empowering culture—where you can be an agent of change. Join us to tackle critical global challenges through high-impact work that matters.
Resilinc | Innovation with Purpose. Intelligence with Impact.
Resilinc is looking for a Marketing Operations & Intelligence Manager who thrives on strategy, data, and innovation. In this high-impact role, you’ll own the development and execution of scalable marketing processes that power brand visibility, fuel pipeline growth, and supercharge customer engagement. We’re looking for a metrics-obsessed operator who has successfully delivered actionable insights across marketing programs and campaigns.
What You Will Do
Campaign Execution and Funnel Performance
- Own technical execution of campaign infrastructure (playbook and oversight of build, QA, deploy in Marketo and Salesforce) for demand gen programs
- Optimize lead routing, scoring, and SLAs across marketing funnel stages
- Standardize campaign attribution modeling and performance reporting aligned to pipeline KPIs
- Support self-service trial orchestration and lifecycle flow (SCWatch and Agentic AI modules over time). Partner with Product to track trial signups, usage signals, and conversion metrics
AI-First Marketing Tools
- Evaluate and evolve marketing tools (Marketo, Salesforce, 6sense, ZoomInfo, GA4, Power BI) in collaboration with technical team to support AI-driven demand workflows, personalization, and real-time performance intelligence
- Build executive dashboards and OKR tracking for the CMO including campaign and channel ROI, adoption of new platform packaging, partner enablement, etc.
- Support Board and Executive reporting cycles, as well as weekly reporting across the team
- Partner with Product and Sales Ops to integrate agentic AI capabilities into campaign flows and digital engagement (e.g., 6sense, ZoomInfo,etc)
Efficiency and Enablement
- Automate manual tasks using AI-enabled tools for audience segmentation, persona scoring, and performance prediction.
- Identify and resolve friction points across campaign development, launch, and measurement.
- Create a campaign enablement playbook for demand, partner, and customer marketing teams including base documentation and templates.
What You Will Bring
- A bachelor's degree in marketing, business, or a related field; MBA or other advanced degrees preferred
- 3+ years of experience in marketing operations
- Proven ability in using AI-enabled tools to automate tasks and build workflows
- Proficiency in Salesforce CRM, marketing automation platforms (i.e.Marketo), data enrichment platforms (i.e. ZoomInfo), account-based marketing platforms (i.e.6sense), website CMS tools (i.e. WordPress), and analytics tools (i.e. Google Analytics, Google Tag Manager, Power BI)
- Strong analytical and problem-solving skills, with the ability to translate data into actionable insights. BI related experience is a plus
- Excellent communication and project management skills, with the ability to work effectively with cross-functional teams and external vendors
Why You Will Love It Here
- Build from the ground up: Shape and scale core marketing ops processes
- AI-driven work: Lead integration of cutting-edge, AI-enabled marketing tools.
- Strategic exposure: Collaborate directly with Product, Sales Ops, and execs.
- Data-focused: Own analytics, reporting, and performance insights.
- Mission-driven: Contribute to global supply chain resilience and impact.
What's in it for you?
At Resilinc, we’re fully remote, with plenty of opportunities to connect in person. We provide a culture where ownership, purpose, technical growth and a voice in shaping impactful technology are at our core. Oh, and the perks? Full-stack benefits for health, wealth and wellbeing to keep you thriving. Hit up your talent acquisition contact for a location-specific FAQ.
Curious to know more about us? Dive in at www.resilinc.ai
If you are a person with a disability needing assistance with the application process please contact [email protected].
Top Skills
6Sense
Ga4
Google Analytics
Google Tag Manager
Marketo
Power BI
Salesforce
Wordpress
Zoominfo
Similar Jobs
.png)
Software
Lead AI transformation strategy in marketing operations, develop AI-powered solutions, and drive change management within the organization.
Top Skills:
6SenseJavaScriptMarketoOutreachPythonSalesforce
Computer Vision • Healthtech • Information Technology • Logistics • Machine Learning • Software • Manufacturing
The Color Management Lead will architect and oversee all aspects of color management in dental prosthetic workflows, ensuring accuracy and scalability through R&D and production. Responsibilities include developing color management systems, establishing measurement protocols, leading cross-functional teams, and maintaining quality control.
Top Skills:
BabelcolorMatlabProfilemakerPythonRX-Rite Tools
Computer Vision • Healthtech • Information Technology • Logistics • Machine Learning • Software • Manufacturing
Transform digital dental scans into precise implant designs, ensuring accuracy and quality while collaborating with the team and meeting deadlines.
Top Skills:
3Shape
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
