Marketing Generalist (Contract to Hire)

Teaching kids to think critically and communicate effectively has never been more important, and NoRedInk helps students become better writers in more than 60% of U.S. school districts. 

We’re seeking a proactive, organized, and brand-conscious Marketing Generalist to join as a contractor, with a potential path to full-time. This role supports core marketing operations, including events and conferences, webinars, content governance, social media, and brand quality across customer-facing materials.

The ideal candidate has strong project management skills, works comfortably cross-functionally, and brings a sharp eye for brand consistency.

In this role, you will:

Marketing Planning & Visibility

• Own and maintain the marketing calendar for events, campaigns, webinars, and conferences.
• Share regular updates via Slack, newsletters, and cross-team channels to ensure visibility and alignment.
• Partner with CS, Sales, and Product to align timing with K-12 academic cycles.

Events, Conferences & Webinars

• Manage logistics for conferences and events, including registration, speakers, swag, booths/sessions, and communications.
• Coordinate with event organizers on timelines, requirements, and deliverables.
• Execute webinar setup and promotion (email, social, landing pages, live support).
• Track post-event and webinar performance, including attendance, engagement, and follow-up metrics.

Marketing Systems & Social Media

• Maintain marketing tools and hubs to keep resources organized, current, and accessible.
• Manage NoRedInk’s social media presence, including scheduling, posting, engagement, and event-based content.

Brand & Content Quality

• Review customer-facing materials to ensure brand consistency, accuracy, and audience appropriateness.
• Partner cross-functionally to maintain consistent messaging, visuals, and tone across teams.

About You:

• 3+ years of experience in Marketing or related roles (EdTech or SaaS experience strongly preferred).
• Strong project management skills and experience managing marketing calendars and live events.
• Familiarity with Hubspot, Salesforce, and other sales/marketing tools.
• Experience supporting conferences, webinars, webinars comms, swag logistics, and social media management.
• Excellent written communication skills.
• Ability to work independently, manage multiple priorities, and collaborate across teams.
• A strong eye for brand detail and consistency.
• Experience with K-12 audiences (teachers, administrators, district stakeholders) is a plus.

Scope of Work:

This is a project-based contractor engagement at a pay rate of $35/hour, with the potential to transition to full-time employment. U.S. Applicants Only.

• The initial contract timeframe is 12 weeks, with the option to extend or convert sooner based on performance, culture alignment, and organizational needs. 
• Full-time conversion includes eligibility for benefits, team incentives, and participation in long-term marketing strategy.
• Timely communication and availability to meet agreed delivery timelines during peak renewal periods are important to the success of this engagement

About NoRedInk:

NoRedInk helps students in over 60% of U.S. school districts become stronger writers. Our adaptive, engaging curriculum personalizes learning, supports students through the writing process, and builds skills through targeted practice. With over 10 billion exercises completed, our mission is to help every student harness the power of the written word.

Check out our press page, including our 2-minute pitch on NBC and articles in The Washington Post, Wall Street Journal, and Forbes.

NoRedInk believes that diversity and inclusion are essential to our success. We are committed to recruiting, developing, and retaining talented teammates from diverse backgrounds and to providing an inclusive, respectful workplace with equal employment opportunities for all applicants and employees, in accordance with applicable law.