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Guild

Market Development Lead, Global

Posted 17 Hours Ago
Be an Early Applicant
Remote
Hiring Remotely in United States
130K-160K
Mid level
Remote
Hiring Remotely in United States
130K-160K
Mid level
The Market Development Lead drives revenue growth by developing and executing outreach strategies and building relationships for new market products.
The summary above was generated by AI

At Guild, we believe talent is everywhere and that opportunity should be too. We continue to have our home and headquarters in Denver, but we have embraced a distributed model of working to reach the best talent in the United States. While some roles may require proximity to our Denver office, roles based outside of our Denver office can sit in any of the following 32 states: AZ, CA, CO, CT, FL, GA, ID, IL, IN, KS, MA, MD, ME, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OK, OR, PA, SC, TN, TX, UT, VA, WA, WI and Washington D.C. Please only apply if you are able to live and work full-time in one of the states listed above. State locations and specifics are subject to change as our hiring requirements shift. We typically keep job postings active for 3–5 weeks, though this may vary depending on applicant volume and other factors.

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If you are an Internal Candidate, please apply via our Internal Job Board. 

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At Guild, we uphold our Core Values in everything we do. Our team emphasizes our Core Values in the following ways:
  • Nurture A Learner’s Mindset - using a combination of feedback and reflection to gain productive insight into personal strengths and development areas
  • Build Shared Success - building partnerships and working collaboratively with others to meet shared objectives
  • Be an Owner - holding self and others accountable to meet commitments
  • Create Belonging - recognizing the value that different perspectives and cultures bring to our company

Guild is hiring a Market Development Lead on the Guild Global team to help drive Guild’s multi-product expansion in new markets. You’ll build a deep understanding of our overall product suite but specialize in Guild’s newest product offerings. You’ll be responsible for driving revenue growth - working with a growth-oriented team to deeply understand the market and target segments, develop and execute creative outreach strategies, and build strong relationships with prospective customers.  

This is a strategic and execution-focused role. You’ll be a hands-on growth marketer and seller, responsible for partnering with Product Marketing to accelerate the earliest stages of the sales funnel — from segment definition, targeting, and messaging to final partnership execution. You will collaborate closely with the VP, Strategy & Operations and SVP of Product Growth on the Product Expansion team as well as cross-functional marketing, product, and operational teams to address market needs.

This role is focused on bringing a new product to a new global market through untested channels; the role emphasizes testing and experimentation in order to develop a repeatable sales motion. You'll work as part of a small, nimble (<10 person) team that operates across multiple products, ideal for someone who’s had to build from zero, do their own research, and develop a go-to-market playbook from scratch. Success in this role requires the ability to navigate ambiguity, test quickly, and guide the transition from finding fit to accelerating sales velocity.

You'll be working as part of a small nimble team within a larger company - operating like a growth-hacker and seller. This is an ideal role for an ambitious self-starter who thrives in ambiguity, enjoys testing and learning and failing-fast, is able to work full-funnel, and is passionate about working with a fast-paced team to unlock access to education and economic opportunity at scale.

Key Responsibilities

  • Product Expertise: consistently build and expand deep expertise in our newest products by using & demo-ing them for customers, listening to current and prospective customer conversations, and engaging with key cross-functional partners 
  • Business Development & Origination: Independently source and originate new opportunities from the ground up (0→1), using curiosity, creativity, and innovative targeting and outreach strategies
  • Market Segment Testing: Develop hypotheses and craft and run experiments in partnership with PMM to test specific market segments, A/B testing and outreach strategies, pivoting quickly based on results
  • Go To Market Strategy: Shape a go-to-market approach specific to Guild’s newest products and markets, being thoughtful about key stages, accelerators, and cross-functional support and collateral 
  • Sales Execution: develop and manage your sales pipeline, advance opportunities and, ultimately, hit sales targets
  • Flexibility: you will be working on a global product so may need to work non-traditional hours

Experience & Skills

  • 3+ years of experience in full-funnel Growth Marketing, business development, or early stage pipeline generation at an early-stage, high-growth company 
  • 3+ years of experience in B2B sales with a demonstrated history of learning new products, iterating quickly, and achieving goals.  
  • Strong client-empathy, problem-discovery, and overall communication skills
  • Desire to work in a fast-paced environment with a results-driven approach and a highly dynamic, cross-functional team
  • You consistently improve your craft through deep curiosity about and adoption of AI. You understand that the ways of working are changing constantly and are excited by that potential 
  • Experience with Global sales is a bonus

We feel passionately about equal pay for equal work, and transparency in compensation is one vehicle to achieve that. Total compensation for this role is market competitive, including a base salary range of $130,000 - $160,000 as well as variable compensation and company stock options.

At Guild, we unlock the talent and economic potential of America’s workforce for employees and their companies. We partner with the nation’s largest employers—including Walmart, Chipotle, Discover, Hilton, Macy’s, Target, and The Walt Disney Company—to create cultures of opportunity that help them attract and retain top talent, while building the workforce of the future from within. By using our proprietary Career Opportunity Platform to develop education and learning programs that work in the real-world, thousands of employees at those companies have gained the skills, knowledge, and guidance they need to build a brighter future for themselves and their families—all without paying for tuition or career services on their own

Guild is female-founded and a certified B Corp. The company has been named to the TIME100 Most Influential Companies of 2022 list, CNBC Disruptor50 list three years in a row, Inc. Best Led Companies list, Fast Co. World Changing Ideas list and the B Lab Best for the World list among many others. 

Guild is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you have a disability or special need that requires accommodation, please let your recruiter know. We currently offer the following benefits:

  • Access to low-cost, high-quality health care options through Cigna and Kaiser (due to coverage limitations, Kaiser is currently only available in CA & CO)
  • Access to a 401k to help save for the future
  • Open vacation policy for employees to rest and recharge
  • 8 days of fully-paid sick leave, to take the time to heal and or recover
  • Family-friendly benefits, including 12 weeks of parental leave for non-birthing parents and 18-20 weeks for birthing parents; 4-week ramp-up period for when employees return from a leave of 6 weeks or more; as well as employer-paid short-term and long-term disability, employer-sponsored life insurance, fertility and caregiving benefits.
  • Well-rounded wellness benefits including free and low cost mental health resources and financial wellbeing support services
  • Education benefits and tuition assistance to help your future development and growth
     
PRIVACY NOTICE

I understand that I am applying for employment with Guild and am being asked to provide information in connection with my application. I further understand that Guild gathers this information through a third-party service provider and that Guild may use other service providers to assist in the application process. Guild may share my information with such third-party service providers in connection with my application and for the start of employment.

I understand and agree to Guild's use of my information in accordance with Guild's Privacy Policy and, for applicants that are residents of the State of California, Guild's Applicant Privacy Notice and California Notice at Collection.

Top Skills

AI
B2B Sales
Growth Marketing
Market Research

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