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Live Nation Entertainment

LN Venues, Venue Marketing Manager

Posted 3 Days Ago
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In-Office
Cambridge, MA
Mid level
In-Office
Cambridge, MA
Mid level
The Venue Marketing Manager executes marketing strategies for Live Nation's venues, manages online content, fan communications, and coordinates marketing assets for events.
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Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

Live Nation’s Concerts Division is where tours are born, artists come to life, and fans get to experience the rush of live music. From our dozens of owned/operated Amphitheaters to our Global Touring team, from Ticketing and Venue Operations to Marketing and Sales... we foster a fun and upbeat work culture with no shortage of opportunities. With perks ranging from free concert tickets to dog-friendly offices, to progressive benefits like student loan reimbursement and adoption/fertility support... it’s no wonder we are certified as a Great Place to Work organization and one of People Magazine’s “50 Companies that Care”. We want everyone to feel like they belong and can thrive in our community, so we strive to help you achieve your career and personal goals. Live music is our passion and where we find our common ground. There has never been a better time to join Live Nation. 

WHO ARE YOU?

You are a passionate and motivated contributor with an enthusiasm for live music and hospitality.  You are driven, with and have an entrepreneurial spirit, and are not afraid to roll up your sleeves to get the job done.  For you, no task is too big or small; you have an attitude of teamwork and collaborate well with your peers. You are resourceful, innovative, forward-thinking, and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, then please read on!  

THE JOB

The Venue Marketing Manager, under guidance of the Venue Marketing Director will be responsible for executing multiple strategies that drive the success of marketing efforts for Live Nation’s owned and operated venues across the United States. These tasks include updating show information across venue touchpoints (website, app, social), QC and updating of email automations, plus the coordination and delivery of marketing assets supporting venue hospitality and ancillary products.

WHAT THIS ROLE WILL DO

Manage venue priorities across their respective region including:

  • Update venue website and app and maintain quality control (ensure show information is up to date, work with partners to ensure F&B, PSS & Special Event content is updated as necessary and represented) 
  • Execute fan communication plans to ensure key information reaches guests before each event via email, social, website and app
  • Maintain & QC data extensions for venue email automations across all venues in their region
  • Manually build and manage fan communications in case of emergency
  • Assist in social planning and publishing 
  • Ensure creative assets are delivered to venues for future show support, concert calendar, food & beverage, health, and safety support as needed
  • Create and manage venue level creative assets for onsite & digital needs (monthly & weekly show calendars)
  • Manage asset placement in digital video signage (concert vision, etc.)
  • Coordinate approvals and execution of promotional sweepstakes 
  • Oversee onsite activations to help drive name acquisition for future show marketing needs 
  • Work across PR, tour & regional marketing to coordinate onsite coverage for day of show marketing needs supporting radio partners, meet and greets, press photographers
  • Confirm and maintain proper sponsorship placements as needed across digital, website, app, social, onsite signage
  • Day of show event coverage as necessary 
WHAT THIS PERSON WILL BRING
  • 3-5 years of prior experience in event assisting/planning or marketing experience within an entertainment, sports or public assembly facility setting
  • Exceptional written and verbal communication skills to professionally present marketing concepts and strategies to artist management.
  • Work well in a team environment
  • Ability to work in a fast paced, deadline driven environment while juggling multiple tasks.
  • Extensive experience with Facebook, Instagram, Instagram stories, Twitter
  • Ability to use social media scheduling platforms like Sprinklr
  • Strong Microsoft Office Suite, G-Suite skills
  • Good working knowledge of Adobe Creative Suite, and multimedia management software
  • Ability to learn and efficiently use project management software/tools

BENEFITS & PERKS

Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:

HEALTH: Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)

YOURSELF: Free concert tickets, generous paid time off including paid holidays, sick time, and personal days

WEALTH: 401(k) program with company match, stock reimbursement program

FAMILY: New parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy support

CAREER: Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment

OTHERS: Volunteer time off, crowdfunding match

EQUAL EMPLOYMENT OPPORTUNITY

We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. 

Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. 

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process.  Live Nation will also provide reasonable religious accommodations on a case-by-case basis.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.

**Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the Colorado Equal Pay for Equal Work Act and Equal Pay Transparency Rules. It is estimated based on what a successful Colorado applicant might be paid. It assumes that the successful candidate will be in Colorado or perform the position from Colorado. Similar positions located outside of Colorado will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the CO EPEWA, a potential new employee’s salary history will not be used in compensation decisions.

Top Skills

Adobe Creative Suite
Google Suite
Microsoft Office Suite
Sprinklr

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