At ZoomInfo, we encourage creativity, value innovation, demand teamwork, expect accountability and cherish results. We value your take charge, take initiative, get stuff done attitude and will help you unlock your growth potential. One great choice can change everything. Thrive with us at ZoomInfo.
The Launch & Business Operations Program Manager will drive operational execution across key cross-functional initiatives with a primary focus on supporting go-to-market launch excellence and improving operational efficiency. This role will manage complex projects across the full project lifecycle — from intake and planning through execution and post-launch success tracking — while ensuring strategic alignment, operational rigor, and continuous improvement across Marketing, Sales, and Product stakeholders.
This person will also support broader business operations needs, including reporting, resource planning, process optimization, and strategic initiative tracking tied to company-wide priorities.
What You'll Do:
- Manage complex projects through all phases of the project lifecycle predominantly focused on pre and post launch activities.
- Drive project planning, staffing alignment, milestone tracking, risk management, and stakeholder communications.
- Equip Go-to-Market teams through enablement materials, internal documentation, FAQs, and training support to ensure readiness for launch.
- Serve as the single point of contact for assigned launches and strategic projects, coordinating across Marketing, Sales, Enablement, Product, and Operations.
- Enable improved organizational communication by implementing standardized frameworks for project updates, launch retrospectives, and cross-team collaboration.
- Proactively identify misalignment risks across teams and escalate/resolution manage as needed to protect program success.
- Support business operations activities including process design, documentation, resource planning, and project intake prioritization.
- Identify and implement process improvements that drive operational efficiency and scalability across marketing and GTM functions.
What You Bring:
- 3–5+ years of experience in Launch Program Management, Project Management, Business Operations, or Product Operations within a SaaS, technology, or fast-paced B2B environment.
- Strong operational rigor, disciplined program execution, and attention to detail.
- Structured systems thinker able to navigate ambiguity and turn it into actionable plans.
- Experience managing large cross-functional initiatives, including go-to-market product launches.
- Highly organized with strong planning, resource management, and prioritization skills.
- Strong communication skills, able to synthesize complex information for multiple stakeholder levels.
- Service-oriented mindset, but comfortable enforcing process discipline when necessary to drive better outcomes.
- Familiarity with CRM, marketing automation, and analytics tools a plus (Salesforce, Jira, Asana, Tableau, etc.).
- Comfortable working with user data and basic understanding of funnels, segmentation, and KPIs.
- Operates with a continuous improvement mindset and passion for operational excellence.
#LI-NC
#LI-Hybrid
Actual compensation offered will be based on factors such as the candidate’s work location, qualifications, skills, experience and/or training. Your recruiter can share more information about the specific salary range for your desired work location during the hiring process. We want our employees and their families to thrive.
In addition to comprehensive benefits we offer holistic mind, body and lifestyle programs designed for overall well-being. Learn more about ZoomInfo benefits here.
About us:
ZoomInfo (NASDAQ: GTM) is the Go-To-Market Intelligence Platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Its solutions provide more than 35,000 companies worldwide with a complete view of their customers, making every seller their best seller.
ZoomInfo may use a software-based assessment as part of the recruitment process. More information about this tool, including the results of the most recent bias audit, is available here.
ZoomInfo is proud to be an equal opportunity employer, hiring based on qualifications, merit, and business needs, and does not discriminate based on protected status. We welcome all applicants and are committed to providing equal employment opportunities regardless of sex, race, age, color, national origin, sexual orientation, gender identity, marital status, disability status, religion, protected military or veteran status, medical condition, or any other characteristic protected by applicable law. We also consider qualified candidates with criminal histories in accordance with legal requirements.
For Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. ZoomInfo does not administer lie detector tests to applicants in any location.
Top Skills
ZoomInfo Waltham, Massachusetts, USA Office
275 Wyman St, Waltham, MA, United States, 02451
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