Inbound Sales Development Representative

About Nerdio

At Nerdio, our mission is to simplify the lives of IT professionals and maximize their Microsoft cloud and end user computing investments. 

We support organizations of all sizes looking to deploy, manage, and cost-optimize native Microsoft technologies. We partner with Enterprises and Managed Service Providers all over the world to add value on top of their existing native Microsoft investments like Azure Virtual Desktop (AVD), Windows 365, and Microsoft Intune. 

Created in 2016, Nerdio has always taken a market-leading and collaborative approach to cloud deployment and management. In fact, our product roadmap is greatly influenced by the regular feedback we receive from having seen companies deploy AVD into production environments several thousand times using Nerdio technology. 

Today, Nerdio is used in over 50 countries by more than 15,000 organizations of every size and vertical. We’re committed to delivering exceptional service and support, which starts with identifying and supporting the best staff possible. 

We are a fast-moving, nimble company looking for individuals who are collaborative, empathetic, driven and who love to move at the speed of light. If you want to be part of the AVD transformation that Microsoft and Nerdio are leading, then we want to speak with you.

About the role

Nerdio is looking for an AI-forward Inbound Sales Development Representative to own the qualification and conversion of inbound leads generated through our website and digital channels. This role sits at the critical intersection of marketing and sales. You are the first human touchpoint in the buyer's journey, and your ability to respond quickly, qualify intelligently and route efficiently has a direct impact on Nerdio's pipeline.

This is more than a traditional SDR role. In addition to working inbound leads, you will partner with Marketing and Revenue/Marketing Operations to identify conversion gaps in the inbound funnel, propose improvements and be "customer #1" for changes to optimise our systems and automations that make the inbound motion faster and smarter over time. You're someone who wants to engage with and serve customers, while understanding why the funnel works the way it does.

You will work closely with the Demand Generation, Marketing Operations and Sales teams to ensure every inbound lead receives a fast, high-quality response and that no qualified opportunity falls through the cracks. You will actively leverage AI to improve your speed, personalisation and prospecting quality.

What you'll do

Inbound Lead Management & Qualification

• Own the timely qualification of inbound leads from the website, paid campaigns, content downloads, 1st party webinars, and other digital channels.
• Respond to inbound inquiries rapidly: speed-to-lead is a key performance driver in this role.
• Conduct discovery conversations via phone, email, and video to qualify prospect fit against Nerdio's Ideal Customer Profile.
• Accurately assess intent, use case, and urgency to determine appropriate next steps: whether routing to an AE, nurturing in a marketing sequence, or disqualifying.
• Maintain clean, complete CRM records for every inbound lead touched.

Pipeline Contribution & Conversion

• Meet or exceed monthly targets for qualified meetings and pipeline sourced from inbound leads.
• Work closely with Account Executives to ensure uniform handoffs, clear context, and high conversion from meeting to opportunity.
• Identify patterns in which inbound sources, content types, and segments convert best — and share those insights with Marketing.
• Develop and refine outreach sequences that improve inbound-to-meeting conversion rates across key buyer personas.

Inbound Funnel Optimization & Automation

• Partner with Marketing Operations and Demand Gen to identify conversion bottlenecks in the inbound funnel and propose actionable improvements.
• Help design, test, and implement automations that improve lead routing, response time, qualification efficiency, and follow-up cadences.
• Provide feedback to operations teams to refine and validate lead scoring models, routing rules, and SLA frameworks.
• Document playbooks and processes that can scale the inbound motion as the team grows.
• Re-engage dormant leads (anything untouched in 60+ days) with personalized outreach
• Actively leverage AI tools to improve outreach personalization, call preparation, and workflow efficiency.

Cross-Functional Collaboration

• Serve as a feedback loop between front-line prospect interactions and Marketing — surfacing what messaging resonates, what questions prospects ask, and where leads are dropping off.
• Run strategic registration outreach for specific assigned marketing events (Cloud Workshops, dinners, VIP programs) to hit measurable registration targets
• Collaborate with Demand Gen on campaign follow-up strategy for specific programs (webinars, events, content offers).
• Partner with RevOps on CRM hygiene, reporting, and tooling improvements that benefit the full inbound workflow.

Metrics of Success

• Success in this role will be measured by:
• Volume and quality of meetings and pipeline generated from inbound leads
• Speed-to-lead: average response time to inbound inquiries
• Inbound lead-to-meeting conversion rate
• Inbound meeting-to-opportunity conversion rate
• CRM data quality and completeness scores of lead triages
• Funnel automation improvements: measurable reduction in manual work or time-to-route

Qualifications

• 1-3 years of experience in a sales development, business development or inside sales role, ideally with a focus on inbound lead management
• Strong written and verbal communication skills (able to engage IT buyers, MSP owners, and enterprise stakeholders professionally and concisely)
• Demonstrated ability to qualify prospects quickly and accurately using frameworks like BANT, MEDDIC, or similar
• Experience with CRM platforms (Salesforce preferred) and sales engagement tools (Outreach, SalesLoft, or similar)
• Comfortable working in a fast-paced environment with high lead volume and shifting priorities
• Analytical mindset with interest in understanding funnel metrics and improving conversion, not just working leads
• Self-motivated with strong time management and prioritization skills
• Comfort with and willingness to use AI tools to maximize impact and efficiency
• Experience in a B2B SaaS or cloud technology company, ideally selling to IT buyers, MSPs, or enterprise accounts (preferred)
• Familiarity with the Microsoft technology ecosystem (Azure, AVD, Windows 365, Intune, or similar) (preferred)
• Experience with marketing automation platforms such as HubSpot or Marketo (preferred)
• Background building or improving SDR processes, sequences, or playbooks (preferred)
• Exposure to lead scoring, routing workflows, or RevOps tooling (preferred)
• Experience using AI tools for outreach personalization, call prep, or workflow automation (preferred)

Benefits and Incentives

• Competitive Base and Incentive Plan
• Stock Options
• Health and Welfare Plans*
• Life and Disability Plans*
• Retirement Plan*
• Unlimited Flexible Paid Time Off, including your birthday off!
• Collaborative Team Culture

* Benefits for international employees, outside the US, vary by country. 

Nerdio is committed to a diverse and inclusive workplace. Nerdio is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.