Head of Marketing

About Paxos

Today’s financial infrastructure is archaic, expensive, inefficient and risky — supporting a system that leaves out more people than it lets in. So we’re rebuilding it.

We’re on a mission to open the world’s financial system to everyone by enabling the instant movement of any asset, any time, in a trustworthy way. For over a decade, we’ve built blockchain infrastructure that tokenizes, custodies, trades and settles assets for the world’s leading financial institutions, like PayPal, Venmo, Mastercard and Interactive Brokers.

About the team

Our global marketing team is at the forefront of driving the adoption of stablecoins and blockchain infrastructure, transforming the way the world digitizes its assets. We tackle complex challenges in building awareness, trust, and seamless integration of digital assets within enterprise financial and technology institutions across multiple regions. Through innovative product marketing strategies, branding, and go-to-market execution, this team plays a pivotal role in accelerating the future of finance by enabling a borderless, efficient digital economy. Our mission is to position blockchain technology as a key driver for global financial inclusion and asset digitization.

About the role

We are seeking an experienced and visionary Head of Marketing to lead our global product marketing and design team. This role will focus on driving product growth and adoption across enterprise financial and technology institutions worldwide. You will be responsible for shaping marketing strategies that align with our organization’s business goals, fostering collaboration between the product, design, and go-to-market teams, and ensuring that marketing is a core engine for growth.

What you'll do 

• Strategic Leadership:

  • Lead and oversee the global marketing strategy for our product marketing and design teams.
  • Serve as a strategic partner to the product and go-to-market (GTM) teams, ensuring alignment between marketing initiatives and business objectives.

  Product Marketing & Growth:

  • Develop marketing strategies to drive product adoption and growth within enterprise financial and technology institutions.
  • Lead campaigns focused on demand generation, content marketing, and product messaging that resonate across multiple geographies and markets.
  • Drive marketing innovation, focusing on delivering measurable growth, and positioning marketing as a key growth driver within the organization.

  Brand, Social & Design Expertise:

  • Bring deep expertise from the brand, social media, and design aspects of marketing, with a particular strength in product marketing.
  • Ensure the company’s brand is represented consistently across global campaigns, messaging, and design outputs.

  Marketing Operations & Budgeting:

  • Manage the central marketing functions and define where the organization should invest in people, agencies, or technology.
  • Own the marketing budget, ensuring effective allocation of resources for maximum impact.
  • Build and execute marketing plans that optimize spend while delivering measurable results.

  Cross-functional Collaboration:

  • Work closely with product management, sales, and customer success teams to create go-to-market plans, product launch strategies, and ongoing marketing initiatives.
  • Partner with content teams to generate high-quality, relevant content that aligns with our product marketing goals.

  Global Enterprise Experience:

  • Drive enterprise marketing initiatives in high-growth environments, specifically targeting large financial and technology institutions.
  • Build, scale, and manage demand generation programs that work across multiple markets and geographies.
  • Develop strategies that leverage marketing as a critical growth engine in high-growth, enterprise settings.

About you

• 10+ years of marketing experience, with proven leadership in product marketing, brand, and design for enterprise-level businesses.
• Expertise in managing global marketing functions, including working across different markets and understanding region-specific challenges.
• Strong understanding of product marketing, including experience with B2B marketing for enterprise financial services or technology solutions.
• Demonstrated ability to manage large-scale marketing budgets and optimize spend for measurable outcomes.
• Experience in managing centralized marketing functions and working with cross-functional teams to align marketing strategies with broader company goals.
• Ability to work in a fast-paced, high-growth environment where marketing plays a significant role in driving revenue and business growth.
• Exceptional leadership, communication, and interpersonal skills.

Pay and benefits