Lead building and scaling a paid creator network to produce owned, reusable content. Source, vet, negotiate, and manage creator partnerships; structure deals for usage and whitelisting; build dashboards tracking cost and performance; create predictable activation cadence and owned content library to fuel paid and organic channels.
The Head of Creator Partnerships will build and scale a high-performing paid creator network that drives brand awareness and consistently produces on-brand, high-leverage content we can repurpose across organic, paid, and retail channels.
This is not a traditional influencer marketing role.
This is a strategic acquisition role focused on:
- Awareness at scale
- Content ownership
- Performance efficiency
You will architect and manage a creator engine, not send product for free and hope for posts.
Core Responsibilities1. Creator Sourcing & Activation- Continuously identify, vet, and activate creators aligned with our brand voice, ICP, and aesthetic
- Prioritize quality alignment over follower count
- Develop a repeatable sourcing framework
- Build a bench of creators across:
- Wellness
- Midlife women
- ADHD / focus communities
- Fitness & outdoors
- Thoughtful lifestyle
This is not random influencer outreach.
This is curated talent strategy.
Own all partnership deal flow, including:
- Rate negotiation
- Usage rights (organic + paid)
- Whitelisting
- Co-post agreements
- Content licensing windows
Optimize for:
- Low CPV
- Strong reach
- Content ownership
- Efficient cost per asset
You will think like an investor allocating capital, not a coordinator sending emails.
3. Creator Pipeline ManagementDesign and operate the system.
Track:
- Who’s in sourcing
- Who’s negotiating
- Who’s live
- Who’s renewing
- Who’s outperforming
- Who’s being sunset
Build dashboards that show:
- Cost per creator
- Cost per asset
- Cost per view
- Organic reach
- Engagement quality
- Content reuse performance
Turn creator partnerships into an engine, not a campaign.
What This Role Is Not- Not a gifting coordinator
- Not a junior influencer manager
- Not a purely brand partnership / PR role
- Not an affiliate manager
This is awareness + scalable content acquisition.
What Success Looks Like (90 days)- A structured, tiered creator network
- Predictable monthly creator activation cadence
- 5–10 repeat high-performing creator partners
- Owned content library fueling paid + organic
- Measurable reduction in creative production costs
- Strong organic lift from co-posting strategy
RequirementsIdeal Candidate Profile
- 5+ years in influencer / creator partnerships
- Strong negotiation instincts
- Deep understanding of content economics
- Knows how to structure win-win creator deals
- Data-comfortable and commercially minded
- Taste-driven with strong brand intuition
- Operates with urgency and ownership
- You’ve built a creator program from scratch
- You’ve worked in DTC or CPG
- You understand performance marketing creative needs
- You’ve negotiated whitelisting at scale
We believe creator partnerships are not just a marketing channel. They are a modern distribution system for trust. This role will build the trust engine.
Similar Jobs
Aerospace • Cloud • Digital Media • Information Technology • Mobile • News + Entertainment • Generative AI
Handle 100% inbound customer contacts to sell EchoStar TV, internet, and wireless products using a consultative approach. Meet quotas in a fast-paced environment, maintain customer relationships with integrity, and work varied hours including evenings and weekends. Opportunity for rapid advancement and uncapped commission.
Top Skills:
2+ MonitorsHeadsetSmartphoneUsb KeyboardUsb MouseWebcamWired Internet (25 Mbps Download/2 Mbps Upload)
Aerospace • Information Technology • Software • Cybersecurity • Design • Defense • Manufacturing
Develop and maintain embedded software for avionics systems, ensuring compliance with standards, and integrating software with hardware components.
Top Skills:
BashCContinuous DeploymentContinuous IntegrationDistributed Version Control SystemsHardware DebuggersLinuxPythonReal-Time Operating Systems
Aerospace • Information Technology • Software • Cybersecurity • Design • Defense • Manufacturing
Lead design, implementation, maintenance, and troubleshooting of LAN/WAN networks for the Virtual Warfare Center. Document requirements, estimate costs, research components, integrate new technologies, and ensure reliable, secure connectivity across multi-site modeling and simulation environments.
Top Skills:
Cisco Routers,Cisco Switches,Cisco Ios,Tcp/Ip,Lan,Wan
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
