The Brooks Guru Field Representative will lead market strategies, support sales and marketing efforts, educate retail staff, and manage field support activities within the assigned territory.
Who We Are:
At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line.
Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation.
Our brand values help bond us together and drive our success:
· Runner First
We act in the best interest of the runner
· Word is Bond
We do what we say we’ll do
· Champion Heart
We give our all in everything we do
· There is no “I” in Run
We stay generous with our humanity
· Keep Moving
We find ways to move every day, because joy is kinetic!
We welcome everyone from every walk of life looking to inspire others through the power of movement — because we’re all moving towards something. Let’s run there.
Your Job:
As a Brooks Guru, you will lead Brooks’ field support strategy in all distribution channels located within your respective territory to increase market share and sell-through at retail, amplify Brooks' product leadership, and build recognition, awareness, and loyalty for the brand.
Check out the @brooksguruinsider on Instagram to get an idea of the day to day of a Brooks Guru.
*Ideally, you are located west of Boston or in Rhode Island to be central to the territory*
Your Responsibilities:
- Lead and manage the overall field support efforts for Brooks at both Specialty and Big Box accounts located within the territory
- At all accounts, support the Sales and Marketing teams with product launches, in-store merchandising, and creative grassroots programs
- Collaborate with Sales management and Marketing on the success of National Account sell-through programs/in-store promotions. All Gurus are accountable for an established sell-through goal for a pre-determined store base within their respective territory
- Educate and motivate the retail associates, runners, and relevant affiliates about Brooks technology and product leadership via brand/product clinics, drop-in visits, and events
- Represent Brooks at national (and selected local) running events and expos – including set-up, breakdown, distribution of collateral, interaction with consumers and product trial
- Complete weekly field notes with information about visits, clinics, and events, while also providing relevant product and competitor feedback
- Feature in product videos for YouTube, Myagi, educational platforms, and social media on an as-needed basis
- Responsible for utilizing and maintaining a yearly product seeding and corporate card budget, completing expense reports monthly
- Maintain appearance and functionality of leased company vehicle and all Brooks equipment
Qualifications:
- You must be willing to live within an agreed upon radius of the sales territory you support
- BA or BS degree in Marketing/Sales/Retail Management or equivalent combination of experience
- 1+ years Marketing/Sales/Retail experience required, 2+ years preferred
- Outdoor, Sports or Athletic industry experience highly preferred
- Knowledge of performance athletic footwear/sport bras/apparel/accessories and their related technologies
- Knowledge of the biomechanics of human motion and injury prevention basics highly preferred
- Basic knowledge of retail math, inventory management, product merchandising and retail selling skills
- Highly motivated with a hardworking attitude and strong interpersonal skills
- Strong organizational skills such as managing a calendar, contacts, and a budget
- Works well independently, as well as within a team
- Excellent communication and presentation skills
- Ability to understand the sport of running and empathize with runners to develop authentic relationships at retail and the Brooks community
- Ability to strategically use an annual budget that benefits the territory and brand
- Ability to lift to 50 lbs and stand for long periods of time
- Extensive travel required; able and willing to work weekends and extended hours as needed
Compensation: Our compensation reflects the cost of labor across US geographic markets. The base pay for this position ranges from $50,947 per year in our lowest geographic market up to $76,318 per year in our highest geographic market. Base pay offered will consider the specific geographic market and will vary depending on job-related knowledge, skills, and experience.
Other:
Brooks is proud to offer a robust benefits package to our employees and their families!
Benefits- including medical, dental, vision, life and AD&D insurance, disability insurance, HSA and employer contribution, FSA, family & fertility assistance, 401K Savings Plan and match, employee assistance program, and transportation assistance.
Paid Time Off- Brooks offers generous time off including three to five weeks of paid time off, eleven paid holidays, paid sick and parental leave.
Bonus- in addition to base pay, Brooks employees may also be offered an annual bonus based on company performance and a location allowance.
Perks-including product discounts, employee recognition, fitness discounts, volunteer and donation benefits.
Guru Benefits - including cellphone allowance, internet reimbursement, & storage reimbursement. Additionally, Brooks will provide you with a leased car, auto-insurance and a gas card to be used for business related travel.
At Brooks, we celebrate diversity & equity. We are committed to creating an inclusive environment, and encourage people of all backgrounds, perspectives, experiences, and skills to apply. Brooks is proud to be an equal employment opportunity employer. All employment decisions are made without regard to race, religion, creed, color, national origin, age, sex, gender, gender identity or expression, two-spirit identity, sexual orientation, genetic information, the presence of a physical, mental, or sensory disability, marital status, pregnancy (including childbirth and related conditions), caste, citizenship or immigration status, honorably discharged veteran or military status, actual or perceived victims of domestic violence, harassment, sexual assault or stalking, HIV or Hepatitis C infection, political ideology, use of a trained service animal by a person with a disability, or on any other basis protected by federal, state, or local law, or any other non-merit based factors.
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