GTM Associate

Hike Medical is reinventing musculoskeletal care, starting with feet. Our proprietary AI-vision platform turns a 30 second web based (no sensors) foot scan into precision engineered, 3D-printed insoles that prevent pain before it starts. We're already protecting on-their-feet workforces at Fortune 50 leaders, major health systems, and middle America manufacturers. Fresh off a stealthy round with top tier VCs, we run a fast, no BS, execution first culture out of Boston’s Seaport as we sprint toward $100M ARR and standing with 10M Americans as they step into their shoes daily. Learn more about our long term vision by clicking here.

The Opportunity
This is not just a sales job, but an opportunity to build and own critical pieces of our commercial engine. You’ll take command of top‑of‑funnel outreach, drive opportunities through the pipeline, and develop key client and channel relationships. You’ll be directly responsible for landing new logos, activating brokers and consultants, and ensuring our pipeline is data-driven and high velocity.

What You’ll Do

• Sales & Outreach

  • Lead targeted outbound prospecting across priority verticals (employers, health systems, channels)

  • Qualify leads, book and prep meetings/demos, and support opportunities through close and handoff

  • Identify and activate decision makers, champions, and referral partners

  • Draft materials and strategic follow‑ups for meetings, demos, and events

• Pipeline & Client Management

  • Own CRM hygiene and pipeline accuracy to drive forecasting and next‑best actions

  • Coordinate with operations for seamless onboarding post‑sale

  • Serve as a consistent point of contact to ensure client satisfaction and continuity

• Consultant & Channel Partnerships

  • Build and maintain relationships with brokers, consultants, and channel partners

  • Support partner enablement, cadences, and co‑selling motions

  • Represent Hike at conferences and regional industry events

• Internal Teamwork & Execution

  • Work daily with the Commercial Leader & co-founders on planning, prioritization, and execution

  • Contribute to campaigns, content development, and GTM experiments

  • Collaborate cross‑functionally to keep initiatives moving and aligned

What Excites Us
These are not hard‑and‑fast requirements, we care more about bias to action, crisp communication, and being coachable than checking every box.

• 2+ years in B2B sales, account management, SDR/BDR, or channel development

• Clear, confident, and empathetic communicator (written and verbal)

• Detail‑oriented operator with strong organization across many moving parts

• Proactive, resourceful, and solutions‑oriented; thrives in fast‑paced environments

• Experience or strong interest in digital health, benefits, MSK, or healthtech

• Resilient, optimistic, and mission‑driven

Must‑Haves

• Strong outbound prospecting fundamentals and follow‑through

• CRM rigor and habit discipline; you know your numbers and your next steps

• Ability to synthesize value props, tailor outreach, and book quality meetings

• Comfort collaborating with cross‑functional teams and external partners

Nice‑to‑Haves

• Exposure to employer benefits, consultants/brokers, or health systems

• Experience supporting enterprise sales motions or channel programs

• Event/conference planning and onsite execution

What You’ll Get

• Competitive cash, meaningful equity, and a rich commission incentive plan

• Benefits: Medical, dental, vision, life

• Work directly with the founding and commercial team to scale category leadership in accessible healthcare

• Free custom insoles (of course...)