Growth Engineer - GTM Systems & Integrations

Salary Range: $110,000.00 - $150,000.00 per year base salary (which is dependent on a variety of factors including relevant experience, geographic location, business needs, and market demand).

Persado is an innovative Marketing AI platform that integrates high-performance creative generation with automated review of compliance risks. Used by 8 out of the top 10 US banks today, the Persado platform orchestrates collaboration between marketing and compliance teams as they generate content that balances performance and compliance risk.

Persado is at the forefront of empowering marketing teams in highly regulated industries—such as banking, insurance, and telecommunications -- to create and optimize content with speed, compliance, and confidence. Our platform enables enterprise copywriters and marketers to generate and deliver personalized timely, compliant content across channels with unparalleled efficiency, automation, and measurable business impact. As an employer, Persado is committed to creating a place where everyone’s unique perspective is valued. We understand that our team members and our inclusive culture are what make Persado special. Persado is proud to be named on Fast Company’s World’s Most Innovative Companies list in 2020 and Built In’s Best Places To Work in 2021, 2022 & 2024.

We are creating a Growth Engineer role to build the technical foundation of Persado’s go-to-market system.

This is not a RevOps, tooling admin, or reporting role.
This is a systems-engineering role focused on data flows, automation logic, experimentation infrastructure, and GTM intelligence.

You will report directly to the CRO and operate as a core builder — designing the pipelines and logic that power acquisition, expansion, partnerships, and revenue insight.

• Architect and implement Persado’s GTM systems as a cohesive technical platform, not a collection of tools.
• Design and maintain event-driven data flows across CRM, engagement, intelligence, and analytics layers.
• Build and own:
• Account, contact, and company-level data models
• Signal ingestion pipelines (intent, activity, competitive, technographic)
• Automated segmentation and cohort login
• Lead, account, and opportunity lifecycle orchestration
• Integrate and extend systems such as Salesforce, Attio, Gong, Mailcharts, PhantomBuster, BuiltWith, and internal data sources.
• Write automation logic and scripts to:
• Extract and normalize external data
• Enrich accounts and contacts at scale
• Trigger GTM actions based on behavior and signals
• Enable rapid experimentation by building infrastructure that supports:
• ICP testing
• Messaging and channel experiments
• Motion-based routing and scoring
• Revenue attribution and cohort analysis
• Partner closely with Sales, Marketing, and Partnerships to translate GTM strategy into executable systems.
• Own system reliability, data quality, and observability across the GTM stack.
  

• 5+ years of experience in Growth Engineering, GTM Engineering, or Data-driven Growth roles within SaaS or B2C technology companies.
• Strong technical orientation — comfortable building systems, not just configuring tools.
• Hands-on experience with:
• CRM platforms (Salesforce, Attio)
• Revenue intelligence tools (Gong or similar)
• Data extraction / automation tools (PhantomBuster, APIs, scraping frameworks)
• Competitive and technographic intelligence (Mailcharts, BuiltWith)
• Ability to work with APIs, structured and semi-structured data, and automation pipelines.
• Familiarity with scripting or low-code / no-code automation environments (Python, JS, Zapier-like tools, etc.).
• Strong data modeling instincts and an understanding of lifecycle-driven GTM design.
• Comfortable operating with ambiguity and incomplete requirements — you design the system as you build it.
• Clear communicator who can explain technical tradeoffs to non-technical stakeholders.

Achieve your life goals and work goals at Persado!

• Persado’s hybrid working model empowers both remote and in-office work equitably
• Competitive and equitable compensation
• Generous benefits packages globally
• 401k matching (USA); Pension Scheme (Certain EU locations) to prepare for your future
• We encourage professional growth through our dedicated enablement and training teams, as well as on demand tools and resources
• Employee Enrichment Fund to pursue a passion or upgrade your home office
• Structured onboarding program to ensure a confident start and long-term success for new hires
• Strong emphasis on career development and mobility, continuous feedback loops and performance management
• Flexible time off to support work-life harmony (including Summer Fridays and a one week Winter Holiday Break)
• #PersadoCares: 2 paid Volunteer days per year and charitable donation matching
• Robust Diversity, Inclusion and Belonging initiatives; culture month celebrations, commitment to bias-free recruitment, community ERGs, and more

Valuing diversity at Persado means recognizing and respecting human differences and similarities. Persado is committed to diversity with respect to all aspects of employment. All decisions regarding recruitment, hiring, promotion, compensation, employee training and development, and all other terms and conditions of employment, will be made without regard to race, religious beliefs, color, gender identity, sexual orientation, marital status, physical and mental disability, age, ancestry or place of origin.

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